Digital Marketing Coordinator

Portsmouth, NH (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive client-focused digital marketing execution and reporting across multiple tools and platforms.

  • Must-have: Experience with Google Analytics, WordPress, HubSpot, and related marketing tools.
  • Standout: Manages multiple client projects with tight timelines in a collaborative agency setting.

Job Description

Responsibilities

  • Work with account managers, specialists, strategists and other coordinators to execute and report on client projects and digital strategies to help them meet their goals. Stay up to date on ever evolving tech stack and apply it to your daily workload.
  • Report on your clients’ monthly progress using Google Analytics, HubSpot and other key marketing tools unique to each client.
  • Develop relationships with website editors to drive link building strategy.
  • Work within email marketing software (usually MailChimp and HubSpot) to draft and send emails, create segments and set up lead nurture workflows.
  • Build pages in WordPress and publish blog posts.
  • Populate client websites with provided copy and images.
  • Test client websites for design and functionality.
  • Share posts on social media.

Requirements

  • Have experience with, or the ability to rapidly learn the ins and outs of each of our marketing and creative services software systems, including Google Analytics, WordPress, Google Tag Manager, Magento, HubSpot, Salesforce, Moz, Hotjar, OptinMonster, MailChimp, Gather Content, JIRA.
  • Google Analytics
  • WordPress
  • Google Tag Manager
  • Magento
  • HubSpot
  • SalesForce
  • Moz
  • Hotjar
  • OptinMonster
  • MailChimp
  • Gather Content
  • JIRA
  • Excellent time management skills and excellent communication skills both in person and digitally.
  • Exceptional attention to detail; be organized and a great multi-tasker.
  • A humble, down-to-earth attitude about learning and asking questions in order to grow and contribute to Vital\'s process, projects and strategies.
  • The ability to take ownership of a task and carry it through to the finish line.
  • Flexibility to respond smoothly to changing deadlines and priorities.
  • Be process-focused, with the ability to execute multiple complex projects at once.
  • Be a team player who is prepared to collaborate and work closely with a vibrant and creative team.

Preferred

  • Inbound marketing certified (via HubSpot).
  • Understanding of basic digital marketing and website-building terms and strategies (Blogging, SEO, Link building, Email marketing, Social media marketing, CRO, KPI).
  • Proficiency in WordPress.
  • Familiarity with Google Analytics and how it can track and measure performance at a basic level.
  • Familiarity with Google Sheets, Google Docs and Google Slides.

Benefits

  • Competitive salary.
  • Health benefits.
  • Simple IRA.
  • Great Perks
Vital Design logo

Vital Design

3.8 Glassdoor

We make you irresistible online with digital marketing, website design, and brand strategy for higher education institutions, B2B companies, and eCommerce. With 20+ years of experience and 100+ talented team members, we deliver time-tested, future-focused solutions for:Paid Digital Media | SEO | Content Marketing | CRO | Video Marketing | Brand Storytelling | Web Development | Social Media Marketing | More |You get:More qualified online leads & sales | Full-funnel pipeline strategy | Omni-channel engagement | Results that matterAll with a bunch of the smartest, nerdiest people you’ll ever meet, and a collaborative, process-driven approach that keeps the wheels on the bus goin’ round and round.We are a full service digital agency with certifications and advanced experience in:- Front-end Web Development- Back-end Web Development- Application Development - SEO Strategy - Email Marketing - Marketing Automation- Conversion Rate Optimization- Brand Strategy- UX/UI- E-commerce- Content Strategy- Social Media Strategy- PPC Advertising- Sales Optimization- Photography- Videography

Founded in 2001
Portsmouth, New Hampshire, USA
119 employees (58 in marketing)
64% recommend to a friend
59% CEO approval

Traffic Signals

Monthly Visitors
19K
Monthly Google Ads Budget
$79K
Traffic Source Mix
Search
43.4%
Direct
40.5%
Referral
8.6%
Social
6.3%
Paid
1%

Headcount Trend

Current headcount: ~119

Marketing Team

Marketing Team Size
43 (36% of company)
Median Career Experience
9 years
Median Tenure
5.4 years
Marketing Roles Posted (Last 30 Days)
12