Responsibilities

• Assist with social media content and engagement across LinkedIn, Facebook, Instagram, and other digital platforms
• Support email and SMS marketing campaigns, including audience management, content creation, and performance tracking
• Help coordinate and launch digital marketing initiatives
• Create and update marketing content, graphics, and promotional materials
• Monitor campaign performance and help identify opportunities for improvement
• Utilize AI tools, marketing software, and automation platforms to improve efficiency and results
• Support website, CRM, and lead generation projects as needed
• Collaborate closely with the Marketing Director on marketing campaigns and new growth initiatives
• Stay current on marketing trends, platform updates, and emerging technologies

Requirements

• Experience with social media marketing, email marketing, content creation, digital campaigns, or related marketing activities
• Strong written and verbal communication skills
• Highly organized with strong attention to detail
• Comfortable learning new technology, software platforms, and AI tools
• Positive attitude, strong work ethic, and willingness to learn
• Ability to manage multiple projects and priorities in a fast-paced environment
• Team-oriented and comfortable working collaboratively with others
• Social media marketing: 1 year (Required)
• Email marketing: 1 year (Preferred)
• Ability to commute to Louisville, KY 40202 (Required)
• Work location: On-site in Louisville, KY

Preferred

• Experience with Meta Ads Manager
• Experience with email marketing platforms such as Mailchimp, Klaviyo, HubSpot, or similar tools
• Canva or basic graphic design experience
• CRM or marketing automation platform experience
• Familiarity with AI-powered marketing tools
• Experience in financial services, lending, fintech, SaaS, or lead-generation-focused businesses

Benefits

• Opportunity for advancement within a growing company
• Direct mentorship and collaboration with experienced marketing leadership
• Exposure to modern marketing technology, AI tools, and automation systems
• Collaborative, high-energy office environment
• Paid time off and company benefits