Digital Marketing Coordinator

Draper, UT (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive CableTV.com\'s marketing across social, email, push, and emerging channels to amplify editorial insights and grow audience reach.

  • Own end-to-end campaign development and execution across email newsletters and push notifications.
  • Must-have: Experience managing social, email, or digital campaigns.
  • Standout: Cross-functional amplification of editorial campaigns.

Job Description

Responsibilities

  • Own and execute CableTV.com's marketing presence across social media, email newsletters, push notifications, and emerging messaging platforms, including WhatsApp and SMS.
  • Develop quarterly channel strategies aligned with traffic and revenue goals.
  • Identify and test new distribution platforms, formats, and content styles to expand audience reach.
  • Transform CableTV.com editorial content into engaging marketing campaigns across social, email, and push channels.
  • Promote streaming guides, provider comparisons, deals, and Digital PR campaigns.
  • Work closely with the Managing Editor and DPR team to ensure key stories and media coverage are amplified across marketing channels.
  • Participate in short-form video initiatives across TikTok, YouTube Shorts, Instagram Reels, and similar platforms.
  • Support development of long-form video content in partnership with the Marketing Manager.
  • Act as a digital ambassador for the brand when needed, appearing in content that promotes CableTV.com's expertise and editorial coverage.
  • Pull GA4 and Looker data to create weekly dashboards, surface insights, recommend tests, and iterate.

Requirements

  • Bachelor’s degree in Marketing, Communications, Journalism, Digital Media, or a related field.
  • Or equivalent professional experience with demonstrated ability to execute the position’s functions.
  • Experience managing social media, email marketing, or digital marketing campaigns.
  • Strong understanding of social media trends, video content formats, and audience engagement strategies.
  • Strong writing and copywriting skills for marketing and editorial content.
  • Comfortable appearing on camera and participating in video content.
  • Strong organizational and project management skills.

Preferred

  • Experience working with digital media or affiliate content websites.
  • Experience with social scheduling platforms, email marketing platforms, and analytics tools such as GA4.
  • Familiarity with video editing tools and short-form video creation.
  • Interest in entertainment, streaming platforms, and digital media trends.

Benefits

  • Healthcare: We offer low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services.
  • 401(k) matching after just two months of employment, with employer matching starting at ~3%.
  • Lifestyle Spending Stipends: Access an employer-paid spending account for physical, financial, and emotional wellbeing expenses.
  • Flexible Time Off: We offer competitive time-off balances that accrue weekly, just like your paycheck. (Yes, we’re paid weekly too!)
  • Parental Leave: We provide 2 weeks of paid parental leave during the first year and up to 9 weeks after one year of employment.
  • Generous Paid Holidays: Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays.
  • Flex Schedule: This role is remote-first, with a hybrid requirement for team members located within a 50-mile radius of our Draper, Utah office.
  • World Class Facility: With onsite restaurants, a 7,000 sqft gym, pickleball & basketball courts, spin class/pilates room, bikes, massages, and so much more.
  • Comprehensive Life Insurance: Employer-paid life insurance (including coverage for dependents and spouses).
  • Employee Resource Groups (ERGs): Join us in fostering connections, celebrating diversity, and providing a supportive community for all.