Responsibilities

• Assist with website updates in WordPress to support Benchmark community marketing initiatives, campaigns, and ongoing content needs.
• Make basic page updates, content edits, and website changes to ensure accuracy, consistency, brand alignment, and lead-generation effectiveness.
• Conduct website quality assurance checks to ensure pages, links, forms, and key user paths are working as intended.
• Help identify website issues or improvement opportunities and communicate them clearly for follow-up.
• Support SEO execution across Benchmark community pages and digital content.
• Assist with keyword research, metadata updates, internal linking, and content optimization.
• Help monitor SEO performance and summarize basic trends, opportunities, and observations.
• Develop familiarity with emerging search trends, including AI optimization, answer engine optimization, and evolving SEO best practices.
• Build, test, and execute HubSpot emails for Benchmark community-focused campaigns and communications.
• Assist with list creation, segmentation, forms, landing pages, workflows, reporting, campaign organization, and basic data hygiene within HubSpot.