Pop Step LLC

Digital Marketing Consultant – Part-Time Contractor

USA (Remote)

$20/hr – $30/hrMid LevelPart time

Posted 1 day ago

Job Summary

Own end-to-end digital marketing for e-commerce: manage paid campaigns, optimize website performance, lead generation, and analytics-driven optimization across social, email, and content, while ensuring strong execution of WordPress/WooCommerce and SEO.

  • Campaign management across Meta and Google
  • Website optimization and analytics
  • Content, promotions, and launches coordination

Job Description

Responsibilities

  • Manage Meta and Google advertising campaigns.
  • Improve WordPress/WooCommerce performance, SEO, and conversions.
  • Manage social media and Mailchimp email marketing.
  • Develop promotions, product launches, and advertising content.
  • Track sales, advertising performance, and return on investment.
  • Implement conversion optimization strategies by analyzing user behavior, A/B testing landing pages, and refining calls-to-action to boost engagement and lead generation.
  • Oversee website management using content management systems like WordPress, ensuring content is current, relevant, and optimized for SEO.
  • Utilize web analytics reporting tools such as Google Analytics and Google Tag Manager to monitor campaign performance, generate insights, and inform future strategies.
  • Collaborate with design teams to create compelling graphics using Adobe Photoshop and Adobe Creative Suite for digital ads, social media content, and email campaigns.
  • Set up and manage digital campaign tracking through marketing automation tools and ensure accurate web analytics reporting for ongoing performance analysis.

Requirements

  • Proven experience marketing physical consumer products online.
  • Hands-on experience with Meta Ads, Google Ads, WordPress, WooCommerce, and analytics.
  • Ability to work independently with minimal supervision.
  • Clear, concise communication and strong follow-through.
  • Experience with U.S. e-commerce businesses preferred.
  • Proficiency with SEO tools, Google Analytics, Google Tag Manager, and web analytics reporting techniques.
  • Strong knowledge of paid advertising campaign management on platforms like Google Ads (Google AdWords), Facebook Advertising, and other social media channels.
  • Experience with website management systems such as WordPress and content management systems (CMS).
  • Technical skills including HTML, CSS, JavaScript, SQL for website customization and data analysis purposes.
  • Creative abilities in graphic design using Adobe Photoshop and Adobe Creative Suite to produce engaging visual content.

Benefits

  • Flexible schedule

Salaries

Posted range

$20/hr – $30/hr

Taken straight from the job posting.

Digital Marketing median pay in the United States

$80K/yr

Most pay falls between $66K and $105K. Based on 1,227 salaries.

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