Requirements

• Bachelor’s degree in Marketing, Business, Digital Commerce, Data Analytics, or related field required.
• Advanced degree preferred.
• 8 to 10+ years of progressive experience in digital growth, demand generation, digital marketing, lifecycle marketing, sales enablement, or related commercial growth roles.
• Senior-level experience with digital sales automation platforms, conversion optimization, UX/UI strategy, digital merchandising, front-end e-commerce platforms, and customer experience improvement.
• Proven track record of using data-led strategies to deliver measurable incrementality, ROI, revenue growth, conversion improvement, customer retention, or lifetime value expansion.
• Strong foundation in demand generation, including full-funnel planning, lead capture, nurture, qualification, conversion, and sales alignment.
• Demonstrated experience using marketing automation to drive customer engagement, post-sale revenue, repeat purchase, upsell, cross-sell, retention, and lifecycle value.
• Experience with analytics and performance tools such as Google Analytics, Power BI, CRM reporting, e-commerce dashboards, testing tools, and attribution platforms.
• Proven UX/UI capability, including the ability to evaluate digital experiences, identify conversion barriers, prioritize improvements, and partner with design and technical teams to implement enhancements.
• Strong understanding of paid, owned, earned, CRM, automation, e-commerce, and digital sales channels, with the ability to connect channel activity to (digital) commercial outcomes.

Preferred

• Advanced degree preferred

Benefits

• Dress for your day - We know you're more productive when you're comfortable, which is why TTC employees are encouraged to take advantage of our casual, corporate environment.
• Location – Conveniently located near both St. Paul and Minneapolis, we are centrally located for most commuters!
• Food - Take advantage of our onsite café, which serves both breakfast and lunch. With a Caribou Coffee attached, you can grab a snack and a coffee at any time during your day.
• Wellness - The Toro Company’s HQ offers complimentary use of our onsite fitness facility to employees. In addition to physical wellbeing, TTC offers a variety of mental health and financial health resources to all employees.
• Volunteerism - The Toro Company is proud to provide employees 20 hours of paid time to volunteer in the community.
• Summer Hours – Enjoy a flexible schedule during the summer! By working a little more during the first few days of the week, TTC employees at our Bloomington HQ are able to start their weekends early and leave by noon on Friday.
• Competitive Salary – The pay range takes into account skills, experience, education, and location. It is not common to be hired at or near the top of the range; compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the annual pay range is between $145,000 - $160,000. Cash compensation is one piece of our competitive total rewards package. You may be eligible to participate in an incentive program, which rewards employees based on individual and organizational performance. Eligibility and award amounts are determined by company policy and performance metrics. If you need to, you can access your pay early with the dailypay app.