Digital Engagement & Content Lead

Responsibilities

• Own the strategy, governance, standards, and performance goals for Sierra Space's external digital channels and leads the day-to-day management of the corporate website and social media channels.
• Develop and manage an enterprise digital editorial calendar aligned with company priorities, major milestones, events, campaigns, and announcements.
• Translate Sierra Space's brand, corporate narrative, and marketing priorities into compelling digital and visual experiences and campaigns, ensuring consistent brand expression across web, social, multimedia, and other digital channels.
• Write, edit, publish, and optimize web and social content, and you will own website content management, including landing pages, SEO, accessibility, links, and content freshness.
• Create platform-native graphics, short-form video, photography, and multimedia content, and you will provide or coordinate professional photography and videography for major company, executive, product, facility, and event needs.
• Establish and track digital KPIs, including audience growth, reach, engagement, website performance, and campaign effectiveness, and you will use analytics to continuously improve channel and content performance.
• Support executive digital presence and social media content in coordination with Strategic Communications.
• Manage relevant digital, production, and creative vendors.

Requirements

• 6+ years of relevant experience in digital communications, digital marketing, social media, multimedia, or related fields.
• Demonstrated ownership of corporate websites/CMS and social media channels.
• Strong writing and editing ability, particularly translating complex or technical subjects for different audiences.
• Demonstrated experience developing digital content strategies and executing channel-specific campaigns.
• Working proficiency with professional photo and video editing tools.
• Strong project-management skills and ability to manage multiple deliverables independently.

Preferred

• Experience with SEO, website accessibility, CMS administration, and basic HTML/CSS.
• Experience with social listening, community management, and escalation of emerging reputational or operational concerns.
• Experience developing executive social media content.
• Experience with motion graphics or lightweight graphic design.
• Experience in aerospace, defense, space, or another complex technology sector.