Digital Content Strategist

New York, USA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive music release campaigns and digital plans for artists, collaborating across A&R, management, and digital teams to meet delivery timelines and optimize DSP campaigns.

  • Own end-to-end release campaigns—from asset gathering to post-release reporting and timelines.
  • Must-have: 3+ years of progressive music marketing experience with hip hop/R&B focus and strong social/DSP know-how.
  • Standout: cross-functional leadership with artists, managers, and multiple departments to evolve artist brands.

Job Description

Responsibilities

  • Manage music releases, maintain campaign timelines, and oversee release logistics.
  • Initiate well-thought-out digital plans for music releases.
  • Social asset creation and editing for owned pages across platforms
  • Create weekly digital reports and communicate updates to brief teams on all release information and ensure results are communicated efficiently.
  • Work closely with artists and management for campaign updates and communicate goals and plans for each release.
  • Partner with artists, managers, and all departments to create, maintain, and evolve artist brands.
  • Work with A&R and creative teams to gather all necessary assets to meet delivery deadlines.
  • Collaborate closely with digital and commerce teams to formulate and implement digital plans, social media rollouts, and DSP campaigns.

Requirements

  • You’re a passionate music fan with at least 3 years of progressive marketing experience in the music industry, preferably in the hip hop and R&B space.
  • You're a self-starter who adapts quickly to change and can work in a fast-paced, entrepreneurial environment.
  • You're an excellent communicator and enthusiastic collaborator who works well with team members, external partners, and senior management.
  • You're a creative thinker with a demonstrated ability to apply ideas strategically while working to a set budget and timeline.
  • You're proficient with major social media platforms including TikTok, Instagram, Twitter, Triller, Reddit and Snapchat.
  • You're understanding of the DSP landscape and associated strategy and new tech platforms such as Twitch and Discord.

Benefits

  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.
  • The space to accelerate progress, positively disrupt, and create what happens next
  • Time off for a winter recess

Marketing Team

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