Digital Content Program Manager (Communications & Customer Experience [CCX] Dept., Unclassified Position)

Responsibilities

• Manages the day-to-day operations, scheduling, and utilization of two separate digital content production studios, ensuring efficient use of studio space, equipment, technology, and production resources.
• Develops and maintains comprehensive digital and social media content calendars that coordinate planned, recurring, campaign-specific, and event-related content across multiple platforms.
• Plans content schedules around organizational events, programs, initiatives, announcements, campaigns, holidays, and other priority communications to ensure timely coverage and distribution.
• Coordinates studio bookings, production schedules, talent, equipment, staffing, and other resources necessary to support digital content creation.
• Oversees the production and delivery of digital content, including video, photography, audio, graphics, livestreams, interviews, social media assets, short-form video, and other multimedia content.
• Schedules, publishes, and distributes content across social media platforms and other digital channels using appropriate content management and social media scheduling tools.
• Provides guidance to internal departments and content contributors regarding social media best practices, content development, event coverage, photography, video, and digital communications.
• Develops creative concepts and recommends new approaches to digital storytelling, social media engagement, event coverage, and multimedia content production.
• Establishes short-, mid-, and long-term goals and objectives; develops and/or approves schedules, priorities, and standards for achieving goals; directs evaluation activities, participates in hiring and personnel activities, and monitors payroll and other timecard-related issues.
• Establishes and maintains production workflows and standards that promote efficiency, consistency, quality, and timely delivery of digital content.

Requirements

• Bachelor's Degree in Communications, Strategic Communications, Journalism, Digital Marketing, Marketing, Graphic Design, Multimedia Production, or Film/Television Production.
• A minimum of three (3) years of hands-on experience managing staff directly.(Required)
• A minimum of five (5) years of progressively responsible professional experience in digital content creation, social media, digital marketing, multimedia production, communications, journalism, photography, videography, or a related field is required. (Required)

Preferred

• Experience managing or coordinating multiple content production environments, studios, social media channels, event coverage, or multimedia production operations is highly preferred. (Highly Preferred)
• Experience with professional A/V equipment, photography, videography, video editing, livestreaming, and social media management is preferred. (Preferred)
• Experience developing and managing content calendars and coordinating content production around events and organizational initiatives is preferred. (Preferred)