Digital Content & Analyst Specialist at Stein Industries, Inc. | Brooklyn Park, MN

Stein Industries, Inc.

Digital Content & Analyst Specialist

Brooklyn Park, MN (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Drive content creation and distribution, SEO/SEM optimization, and cross-functional marketing support to boost E-Switch visibility.

Must-have: 3-5 years in marketing with content writing, SEO, and Google Ads.
Standout: Experience with WordPress, Google Analytics, Canva, and interest in AI automations.

Job Description

Responsibilities

Manage the distribution of content through monthly e-newsletter, targeted campaigns, social media platforms - LinkedIn, YouTube – write relevant content for website blog, video scripts, sales collateral, industry articles and press releases.
Drive SEO and SEM best practices, analyze performance indicators to measure and monitor effectiveness of created content.
Research, collaborate with other departments and present content ideas and goals, pitch ideas to marketing team.
Update website – post NPI series with video, upload certification documentation, revised datasheets, 3D models, and address error message items.
Maintain health of website – monitor page ranking to improve content with keywords and meet audience readability level, remove toxic backlinks, and fix broken links.
Maintains Constant Contact database for marketing and assist with sales CRM platform.
Produce sales/marketing presentations to support quarterly webinar, setup online customer meetings in cooperation with sales and marketing teams
Support Marketing manager on all distribution channel efforts, public relations, research of competitive products, and on-going projects.
Ideally familiar with common AI platforms and/or interested in growing into AI automations.

Requirements

AA or BA in Marketing, Mass Communication, Computer Science, Graphic Design, Journalism, English, Business or equivalent schooling and experience.
3-5 years’ experience in marketing, content writing, SEO execution, and optimizing Google AdWords campaigns.
Strong knowledge of website analytic tools (e.g., Google Analytics, SEMrush).
Experience with marketing automations / Customer Insights (preferred).
Experience with SEO and AEO (preferred).
Experience with content management software – Word Press, website/landing page design and page optimization (preferred).
Working knowledge of HTML, CSS, PHP, and JavaScript.
Experience in Adobe Creative Suite® (Photoshop, Illustrator, Dreamweaver, Premiere Pro, Apple Final Cut Pro® or equivalent).
Proficient in Canva®.
Computer literacy with advanced usage skills of MS Excel, PowerPoint, and Word.

Preferred

Experience with marketing automations / Customer Insights (preferred).
Experience with SEO and AEO (preferred).
Experience with content management software – Word Press (preferred).
Proficient in Canva®.

Benefits

401(k)
401(k) matching
Dental insurance
Employee assistance program
Flexible schedule
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off

Stein Industries, Inc.

Stein Industries, Inc. is a diversified manufacturing company with locations in the USA and Asia. Since 1907, Stein Industries, Inc. has been committed to forging strategic relationships with our partners, our employees and the community.We are constantly looking for new business opportunities and exciting strategic partnerships. Please contact us if you would like to learn more about our company or any of our divisions.If you are an experienced, motivated individual looking to work with a progressive company that has an ambitious vision of the future, we encourage you to check our online career opportunities.

Founded in 1907

Minneapolis, Minnesota, USA

35 employees

www.stein-industries.com