Responsibilities

• Create, organize, and post content for the dental office on social media platforms such as Facebook, Instagram, Google Business Profile, TikTok, YouTube Shorts, and other approved platforms.
• Take photos and short videos of the office, staff, technology, patient experiences, office events, educational topics, and smile transformations.
• Create simple captions, hashtags, and posts that reflect the office’s professional image.
• Maintain a consistent posting schedule.
• Help promote services such as general dentistry, implants, cosmetic dentistry, clear aligners, emergency dental care, and other office services.
• Monitor social media pages and report comments, messages, or patient inquiries to the appropriate team member.
• Take high-quality patient photographs and videos before, during, and after treatment when appropriate.
• Obtain proper written patient consent before taking, storing, posting, or sharing any patient photos, videos, testimonials, or treatment-related content.
• Follow all HIPAA and privacy guidelines related to patient information and images.
• Organize and store patient photographs securely according to office protocol.

Requirements

• Friendly, outgoing, and comfortable speaking with patients.
• Strong communication and interpersonal skills.
• Basic knowledge of social media platforms such as Instagram, Facebook, TikTok, Google Business Profile, and YouTube.
• Comfortable taking photos and videos using a smartphone or camera.
• Ability to write simple, professional captions.
• Organized and able to follow a posting schedule.
• Professional appearance and positive attitude.
• Ability to follow HIPAA, patient privacy, and office policies.
• Reliable, punctual, and team-oriented.

Preferred

• Previous experience in a dental or medical office.
• Experience with Canva, CapCut, Instagram Reels, TikTok, Facebook posts, or basic video editing.
• Bilingual English/Spanish preferred but not required.
• Experience managing Google reviews or social media pages.
• Comfortable asking patients for reviews and testimonials in a respectful way.
• Basic understanding of dental terminology is a plus.
• Energetic and friendly
• Creative and organized
• Comfortable with patients
• Comfortable taking photos and videos