Demand Generation Specialist

PCNA

Demand Generation Specialist - Remote

New Kensington, PA (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 5 months ago

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Job Summary

Drive lead engagement and qualification for PCNA promotions and services.

Own proactive outreach and lead qualification to move leads toward an order-ready state
Must-have: 5 years’ experience in customer service, account management, or related
Standout: Promotional products industry experience or related domain knowledge

Job Description

Responsibilities

Leverage Marketing Qualified Leads to proactively reach out to customers to engage, inform, and assist in communicating the benefits of PCNA
Cultivate and build relationship with leads to capture and maintain their interest in doing business with PCNA
Educate customer on PCNA website and train on self-service tools including how to search for products, make a virtual, order samples, and utilize knowledge centers
Educate customer on “who is PCNA” including products, services, and how to place an order
Execute email outreach using campaign tools and make outbound calls to better understand lead profile, key opportunities, and priorities
Offer samples or other incentives to maintain engagement and interest with lead
Facilitate lead transition to customer service or inside sales rep with “order ready” customer
Document a summary of the opportunity in CRM for effective handoff

Requirements

Bachelor's degree preferred, high school diploma or equivalent required
5 years’ experience in customer service, account management, business development, or related
Experience in the promotional products industry preferred
Must be located in one of the following states: Florida, Georgia, Illinois, Kentucky, Massachusetts, Michigan, New York, North Carolina, Ohio, Oklahoma, Pennsylvania, or Texas

Preferred

Proficient in Salesforce
Experience with Microsoft Outlook
Experience with PowerPoint and Excel preferred
Experience with Highspot sales enablement tool preferred

Benefits

Comprehensive healthcare and benefits packages including medical, vision, dental, short-term disability, and more
Flexible scheduling
401k Matching
Generous Paid Time Off and Holidays
PCNA Cares Share Fund – donating to teammates in times of need

PCNA

PCNA is the largest distributor of customized and personalized hardgoods and apparel, operating on five continents and selling in more than 100 countries. We supply a wide range of value-added customization to a network of 50,000 customers who serve the needs of millions of end users.With offices in the United States, United Kingdom, Europe, Africa, Hong Kong and China, PCNA is structured to support worldwide distribution of customized and personalized goods.

Founded in 2005

New Kensington, Pennsylvania, USA

1.2K employees (159 in marketing)

www.pcna.com