Responsibilities

• Build and run Rime's demand engine, from the first touch to qualified pipeline, working backward from our revenue targets.
• Know what resonates with our buyers, VPs of Product and technical builders at fast-growing customer obsessed brands, and the developers who influence them. Choose the format, length, tone, and channel for each, and orchestrate the sequence of touches that moves them.
• Win in AI answer engines, and with all search that matters. Our buyers ask LLMs before they ask Google, and we must show up in those answers in a very compelling way.
• Drive the strategy and partner with founders, product leaders and PMMs for exactly what we need.
• Run ABM with input from our sales team, collaborating on creative campaigns to differentiate the Rime brand and to build the Rime pipeline of opportunities.
• Shape our events strategy and help our field marketing lead execute brilliantly, without owning events yourself.

Requirements

• Your experience matters. Not the years, but the impact . You've built a proven demand function from the ground up at a high-growth B2B company supported by a strong pipeline you created.
• You’re dynamic. You treat channels like systems: you test, measure, and tune them relentlessly.
• You're scrappy. You can think of and execute on ways to get more than its fair share of attention for every dollar spent.
• You’re inspirational. You can walk into a room and make people believe in the plan, then show them it's working.
• You’re curious. You don’t settle for the status quo and want to push the boundaries.
• You’re a team player. You know that you can only succeed as a team, and you want to collaborate in person at the Rime office a couple of days a week.
• You want to work closely with the rest of the team in Rime’s San Francisco office.