Demand Generation Lead

Responsibilities

• Build and own a highly personalized demand generation engine : design, execute, and optimize programs across outbound, strategic events, social, and high value content that excites frontier model builders before their very first call
• Run rigorous experiments : treat demand gen like a growth problem - form hypotheses, launch tests, analyze results, and double down on what works
• Construct highly targeted outreach : use product signals, research engagement, event attendance, and market intelligence to build precise prospect lists and tailor messaging to technical buyers
• Build the infrastructure: stand up the tools, workflows, and reporting needed to run a data-driven demand generation function

Requirements

• Demonstrated ability to build pipeline selling to technical or research-oriented buyers.
• Experience designing and running multi-channel campaigns — outbound, events, ABM, paid, content — and measuring their impact on pipeline and revenue.
• Scrappiness, creativity, and a bias toward action. You're a builder, not an optimizer of someone else's machine.
• Comfort operating in ambiguity - our market is new, our buyers are novel, and the playbook doesn't exist yet.

Preferred

• Experience as an early demand gen or growth hire at a high-growth startup, where you built the function from scratch.
• Familiarity with selling to AI/ML teams, research organizations, or deeply technical enterprise buyers.
• Experience using product-led growth signals or community engagement data to identify high-intent prospects.

Benefits

• competitive benefits