Data Intelligence Associate

St. Louis, MO (Hybrid)

Salary Not AvailableEntry LevelOther

Posted 3 months ago

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Job Summary

Assist in measurement and data tracking for HLK's analytics practice, supporting setup, QA, and reporting to drive campaign insights.

  • Own measurement tracking aligned to success metrics and campaign KPIs as defined by the Customer Experience team.
  • Support the setup and configuration of tracking solutions, including GTM, GA4, platform pixels, and conversion events.
  • Help ensure data collection supports accurate attribution, optimization, and performance analysis across channels.

Job Description

Assist in measurement and data tracking for HLK's analytics practice, supporting setup, QA, and reporting to drive campaign insights.

  • Own measurement tracking aligned to success metrics and campaign KPIs as defined by the Customer Experience team.
  • Support the setup and configuration of tracking solutions, including GTM, GA4, platform pixels, and conversion events.
  • Help ensure data collection supports accurate attribution, optimization, and performance analysis across channels.

Requirements

  • 0 to 1 years of experience in a data, analytics, or digital media role, ideally within an agency environment.
  • Foundational understanding of the paid media landscape, including digital advertising channels, tracking methodologies, and campaign measurement.
  • Familiarity with tools such as Google Tag Manager, Google Analytics 4, and paid media platform pixels.
  • Basic understanding of the customer journey and how data touchpoints connect across paid media channels.
  • Eagerness to learn and grow within a fast paced, collaborative agency environment.
  • Strong attention to detail and organizational skills, particularly when managing multiple campaign tracking needs simultaneously.
  • Effective communicator who can clearly flag issues and questions to senior team members.
  • HLK employees are required to work in office a minimum of 3 days per week. Therefore, we are only accepting local St Louis or Chicago applicants.
HLK logo

HLK

2.5 Glassdoor

We build brands that refuse to sit still. Brands rooted in insights and strategy, powered by people, that are constantly in motion. Because it’s people — us, our clients and our customers — who shape a brand’s identity, amplify its triumphs and inspire its next move. So, we obsess over our people who are constantly listening to all the ways brands are being considered, challenged and celebrated.In an ever-changing landscape, we’re dedicated to growth and helping brands evolve – pushing boundaries and challenging conventions – in the midst of change and uncertainty. We’re building brands that move people.

Founded in 1977
St Louis, Missouri, USA
436 employees (101 in marketing)
26% recommend to a friend
32% CEO approval

Traffic Signals

Monthly Visitors
3.7K
Traffic Source Mix
Search
28.5%
Direct
46.4%
Referral
5.8%
Social
17.7%
Paid
1.5%

Headcount Trend

Current headcount: ~436

Marketing Team

Marketing Team Size
58 (13% of company)
Median Career Experience
9.5 years
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
1