Responsibilities

• Salesforce System Administration
• Administer and enhance Salesforce, including configuration (objects, fields, flows, validation rules, dashboards, and reports)
• Lead Salesforce projects, including integrations and third-party applications
• Design and optimize lead generation, routing, scoring, and lifecycle management processes
• Provide insights to improve marketing effectiveness and business outcomes
• Systems Integration
• Manage the digital ecosystem of marketing, sales, customer service, and digital platforms (CRM, marketing automation, partner portal, and product configurator)
• Identify and implement process improvements to enhance performance, usability, and reporting
• Enhance and maintain reporting to track lead generation, funnel performance, and revenue impact
• Ensure consistency and accuracy of pricing, product data, and workflows across platforms

Requirements

• Bachelor’s degree in Marketing, Business, Information Systems, or related field (or equivalent experience)
• 3–5+ years of experience in marketing operations, CRM administration, or business systems management
• Strong Salesforce expertise (customization, configuration, reporting, automation and integrations) including APIs and data flow
• Experience with marketing automation platforms (HubSpot, Pardot, Marketo, or similar)
• A demonstrated ability to work in a self-directed and independent manner, prioritizing work appropriately

Preferred

• Familiarity with identity/access tools (ex. miniOrange, Okta) preferred
• Experience with pricing, quoting, or order management systems a plus