Responsibilities

• Execute and schedule multi-channel campaign sends across email, push, and SMS
• Support test ideation and contribute to ongoing optimization strategy
• Write campaign briefs, partner with Creative on asset development, and own the approval process
• Maintain campaign reporting and surface performance insights across sends and journeys
• Handle campaign coordination and admin — keeping workflows, calendars, and stakeholders organized
• Support major roadmap initiatives including new program launches, tool rollouts, and segmentation strategy

Requirements

• 3–6 years of experience in CRM, lifecycle, or email marketing
• Hands-on experience executing multi-channel campaigns (email, push, SMS)
• Experience with an enterprise ESP (Iterable, Braze, SFMC, or similar)
• Solid understanding of segmentation, targeting, and triggered journeys
• Strong QA instincts and obsessive attention to detail
• Comfortable pulling performance data and translating it into clear insights and next steps
• A collaborative communicator who can work across teams without dropping balls

Preferred

• Experience with Iterable
• Familiarity with tools like Amplitude, Movable Ink, Monday.com, or Asana
• Background in subscription, winback, or new member acquisition
• AI tools already in your day-to-day workflow
• A genuine passion for beauty
• E-commerce experience — especially in beauty

Benefits

• Competitive base salary & bonus program
• Medical, dental & vision insurance
• 401(k) plan with company match
• Paid Time Off
• Work from home flexibility
• Free IPSY Extra subscription
• Learning & development programs