Creative Strategist

USA (Remote)

$55K/yr – $90K/yrMid Level1+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the creative strategy and execution loop for performance ads, from ideation through production, with a strong pull on UGC sourcing and data-driven pivots.

  • Creative Ownership: Build quarterly roadmaps across video, static, and landing pages and drive timely execution.
  • Creator & Production: Source high quality UGC creators, organize shoots, and manage internal and external partners.
  • Performance-Driven Outcomes: Analyze data to invent big swings and present client-ready reports for decisions.

Job Description

Responsibilities

  • Ideate and write conversion-driven scripts and briefs for new ads
  • Storyboard new creative ideas using tools like Figma, ForePlay, Notion, and more
  • Consistently create premium UGC ads for Meta, TikTok, YouTube, and other platforms
  • Work with internal and 3rd-party production partners to create video, gif, and other types of formats for ads
  • Organize UGC shoots with our creators
  • Find ways to source new UGC creators who produce high-quality ad content
  • Build quarterly creative roadmaps with a united vision across video, static, and landing pages - then execute in a timely manner
  • Analyze performance data, come up with new ideas for big swings and iterations that can improve performance
  • Build and present client-facing reports that help us make key creative decisions
  • Improve our creative operations, enabling our creative resources to work more efficiently and produce higher quality creative
  • Be the trusted strategic / creative lead for your clients

Requirements

  • Bachelor’s degree or equivalent required
  • 1-5 years of experience in a creative role at an e-commerce company or e-commerce-focused agency
  • Experience with Adobe Premiere, Adobe After Effects, and Adobe Animate is preferred
  • Experience creating performance-driven ads for Facebook, TikTok, Youtube
  • Can-do attitude is a must; this is a start-up that requires you to wear many hats and deal with a certain level of day-to-day uncertainty

Preferred

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    Odyssey

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    Odyssey is a platform for people to share their thoughts, learn new perspectives and participate in meaningful conversations on the topics that they care about the most, enabling positive social impact and personal growth. Whichever path you choose to take, there’s a place for your voice on Odyssey.Follow us on Facebook: https://www.facebook.com/Odyssey/

    Founded in 2009
    New York, New York, USA
    479 employees (174 in marketing)
    67% recommend to a friend
    74% CEO approval

    Traffic Signals

    Monthly Visitors
    500.8K
    Traffic Source Mix
    Search
    43.3%
    Direct
    17.1%
    Referral
    2.8%
    Social
    1.5%
    Paid
    0.1%

    Headcount Trend

    Current headcount: ~479

    Marketing Team

    Marketing Team Size
    159 (33% of company)
    Marketing Roles Posted (Last 30 Days)
    2

    Funding

    Total Funding
    $31.5M
    Last Raise
    $1M
    Debt Financing, 7 years ago

    Funding History

    • May 2019
      Debt Financing • $1M
    • Apr 2016
      Series B • $25M
    • May 2015
      Series Unknown • $3M

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