Responsibilities

• Develop and test creative concepts across Meta with a performance-first mindset
• Analyse creative performance data weekly and use it to drive the next iteration cycle.
• Write sharp, insight-driven briefs for your editors and designers that translate strategy into executable creative
• Collaborate directly with the Head of Performance and media buyer to align creative output with scaling objectives
• Build and maintain a structured creative testing framework that generates learnings, not just content
• Stay ahead of trends, platform behaviour, and competitor creative to ensure Bloomin's output is always relevant and competitive

Requirements

• 2+ years of hands-on creative strategy experience in D2C performance marketing
• Proven track record with at least €1.5M in ad spend allocated to creatives you owned (And can showcase)
• Experience managing creative production — briefing editors, directing designers, owning output quality
• Strong analytical mindset — you read performance data and know how to act on it
• Fast, structured thinker who can manage multiple creative cycles simultaneously
• Someone who takes ownership seriously and does not wait to be told what to do
• Clear communicator who can translate data into creative direction and creative direction into briefs

Preferred

• Experience in the health, wellness, or supplement space
• Experience scaling a brand from mid-stage to high-growth

Benefits

• 8 figures in year one, this is a real brand with real momentum
• You own a pod, editors, designers, and full creative output are yours to lead
• Direct collaboration with the Head of Performance and founder
• Above-market compensation with a performance bonus system
• Remote and fully flexible
• You will be building something, not maintaining something