Creative Strategist at City of New York | New York, USA | $61K/yr – $95K/yr

City of New York

Creative Strategist

New York, USA (On-site)

$61K/yr – $95K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive social media strategy and content production for a City agency, coordinating across departments.

Own the development of social content and copy coordinating with multiple departments.
Must-have: experience in social content creation or community-focused campaigns.
Standout: public-sector/social media strategy with cross‑department impact.

Job Description

Responsibilities

Develop creative messaging and strategies to advance agency goals across social media channels;
Stay up to date on both current social media trends as well as the agency’s press initiatives;
Coordinate with other departments within the agency for the production of social media content highlighting their work;
Produce engaging video and image content highlighting the work of different departments;
Write creative and compelling copy for social media;
Offer guidance on copy for marketing materials, press materials, and other multimedia projects across other communications channels;
Monitor and maintain the agency’s social media profiles;
Other related duties

Requirements

A baccalaureate degree from an accredited college and two years of experience in community work or community centered activities in an area related to the duties described above;
High school graduation or equivalent and six years of experience in community work or community centered activities in an area related to the duties as described above; or
Education and/or experience which is equivalent to "1" or "2" above. However, all candidates must have at least one year of experience as described in "1" above.

Preferred

Outstanding creativity and sense of humor - A proven track record in developing and executing creative strategies on social media
Proficiency in writing for digital communications
Demonstrated knowledge of how to creatively use communications platforms to build engagement and advance goals
An ability to work independently and in collaboration with colleagues in a fast-paced environment
2+ years of experience in creative strategy, social media, advertising, or marketing preferred
Experience with commonly used video and image editing programs is strongly preferred
Bachelor’s degree in a communications-related field preferred

City of New York

3.7 Glassdoor

The City of New York is the most iconic and dynamic city on the planet. With a population of more than 8.4 million people, New York is not only the largest city in the United States — it is the academic, cultural, commercial, and financial capital of the world.City government is filled with opportunities for talented individuals seeking to improve their communities and make a meaningful difference in the lives of their fellow New Yorkers. Every day, the City’s more than 300,000 employees improve infrastructure, provide vital social services, build technology, protect health and safety, and so much more. Join us today at: http://www1.nyc.gov/jobs The City of New York offers its employees:•A chance to build the future of this city. New York City government is at the crossroads of where policy, great ideas, city services, and smart urban planning meet the lives and needs of every day New Yorkers. •Competitive salary and benefits. Hiring packages include a competitive salary, health benefits, various pension plans, employee assistance programs, and individual retirement accounts. •Diverse career opportunities. As the largest local government in the United States with more than 40 agencies, the City of New York offers a broad spectrum of opportunities — from education, housing development, and public health to sustainability, economic growth, technology, and emergency management.•Career Satisfaction. As a City employee, you will have the chance to shape the future of New York City and improve the quality of life for your family, neighbors, and fellow New Yorkers. •Equal Opportunity and Inclusion. The City of New York is an equal opportunity employer that prohibits discriminatory action against City employees and applicants for employment based on their actual or perceived race, color, national origin, ethnicity alienage, citizenship status, gender, religion, creed and all other protected categories.

New York, New York, USA

5.4K employees (163 in marketing)

www.nyc.gov/jobs

69% recommend to a friend

40% CEO approval