Creative Services Specialist Social Media

Flagstaff, AZ (On-site)

$57K/yr – $86K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own and drive the creative services for the CVB, shaping marketing through social media leadership, content production, and community relations, with collaboration across Marketing, Sales, PR, and Visitor Services.

  • Lead social media presence and engagement across channels
  • Produce weekly visual content including photos, graphics, and videos
  • Develop advertising strategies, branding, and community partnerships to support tourism goals

Job Description

Responsibilities

  • Provides excellent, proactive customer service to both internal and external customers, to include providing a high-level of design, production, and related consultation services to the CVB, within own division and other COF divisions. Occasionally, outside agency coordination may be needed.
  • Provides an annual plan with strategy and goals supporting the organization’s annual goals.
  • Takes the lead with maintaining the CVB’s presence on all social media channels and handles in direct collaboration with the marketing and media department.
  • Communicating with social media followers, including responding to queries in a timely manner.
  • Weekly, captures photography for multiples posts and creates graphics which support the CVB’s marketing campaigns and initiatives, City of Flagstaff and partners.
  • Produces at least two :15-:30 videos weekly which includes storyboarding and video editing for distribution on social media
  • Advises and assists the Creative Services Manager and staff in developing advertising strategies and communications materials to support CVB’s overall marketing mission.
  • Builds and maintains relationships within the community to gain commitment from hotels, restaurants, retail, local organizations, Northern Arizona University and attractions toward our common goal of increasing visitation to Flagstaff.
  • Develops and implements long-range programs, as well as the day-to-day performance of duties that lead toward establishing and maintaining positive and productive community relations and outreach efforts between the CVB and citizens, the business community, media, event organizers, local attractions, outside agencies and public officials.
  • Assists with the conceptualization of creative marketing and branding strategies to position Flagstaff as a premier tourism destination.

Requirements

  • Associate degree in Graphic Design, Visual Communications, or a related field
  • Two (2) years of progressively advancing creative responsibilities with an ad agency, design firm, publishing house, and/or in-house marketing environment
  • Valid driver's license
  • Any combination of relevant education and relevant experience may be substituted on a year-for-year basis. Minimum requirements such as driver's license may not be substituted and are required at time of hire.

Preferred

  • Bachelor’s degree in Graphic Design, Visual Communications or related field.
  • Knowledge and experience with photography and photographic principles.
  • Experience with digital illustration.
  • Experience with video and video editing.
  • Strong knowledge of design principles and art composition, e.g., page layout, color theory, typography, imagery and integration of components into a harmonious whole.

Benefits

  • We are dedicated to fostering an inclusive and positive work environment. We offer competitive pay, outstanding benefits, and the chance to work with a committed team making a difference in our community.
  • Our Total Compensation Package Includes Best-in-class Benefits And An Annual Salary Of $57,345.60 - $86,028.80, Based On The Candidate's Qualifications And Experience. Plus:
  • - Arizona State Retirement System with 100% Match
  • - Employees are members of Arizona State Retirement System (ASRS) with a mandatory contribution rate of 12%
  • - 457 Deferred Compensation Options
  • - Up to 4% Annual Pay for Performance Increase
  • - Group Insurance including Health, Dental and Vision coverage
  • - Flexible & Health Savings Accounts
  • - 13 Paid Holidays, Vacation, Sick Leave, Personal Leave, Paid Parental Leave, Bereavement, Jury Duty
  • - Life Insurance, AD&D, Short- and Long-Term Disability and Voluntary Life Insurance
City of Flagstaff logo

City of Flagstaff

Flagstaff, Arizona is located in the southwestern United States at the intersection of Interstate 17 and Interstate 40, and is the largest city in northern Arizona. The city is also the regional center and county seat for Coconino County, the second largest county in the 48 contiguous states. The City of Flagstaff became a town in 1894 and incorporated as a city in 1928. Currently comprising of just over 64 square miles, Flagstaff is nestled at the base of the San Francisco Peaks (the highest mountain range in the state – with Humphreys Peak at 12,633 feet (3,850m) and is surrounded by one of the largest pine forests on earth. Flagstaff drew its name from a very tall pine tree made into a flagpole in 1876 to celebrate our nation’s centennial on July 4, 1876. At nearly 7,000 feet, Flagstaff is also one of the highest elevation cities in the United States, which helps make the city a year-round mecca for visitors.

Founded in 2016
Flagstaff, Arizona, USA
587 employees (10 in marketing)

Traffic Signals

Monthly Visitors
2.3M
Monthly Google Ads Budget
$5.1K
Traffic Source Mix
Search
49.8%
Direct
40.5%
Referral
8.8%
Social
0.4%
Paid
0.5%

Headcount Trend

Current headcount: ~587

Marketing Team

Marketing Team Size
10 (2% of company)
Marketing Roles Posted (Last 30 Days)
2

Recent News