Creative Marketing Assistant at Howell Studios | Rochester, NY

Howell Studios

Creative Marketing Assistant

Rochester, NY (On-site)

Salary Not AvailableEntry LevelFull time

Posted 2 months ago

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Job Summary

Own the end-to-end social content engine across multiple platforms, producing and optimizing multimedia assets, while applying AI-assisted workflows to speed creative production and insights.

Content Creation & Production: plan, design, edit, and publish posts, shorts, and graphics tailored for Facebook, Instagram, TikTok, LinkedIn, and YouTube.
Platform Optimization & Engagement: monitor trends, manage posting, engage followers, and apply SEO-aware captions and copy to improve reach.
Collaboration & Growth Enablement: work with creative/strategy teams on campaigns, branding, and analytics to refine content strategy and drive engagement.

Job Description

Responsibilities

Create and schedule social media content for multiple brands
Edit short-form videos for Instagram Reels, TikTok, YouTube Shorts, Facebook, and LinkedIn
Design graphics and marketing materials using Canva and Adobe Creative Suite
Assist with blog writing, captions, website copy, and AI-assisted content creation
Help create email marketing campaigns and digital assets
Use AI tools to improve creative workflows, research, brainstorming, and production speed
Assist with photo and video shoots
Collaborate with our creative and strategy teams on campaigns and client projects
Stay current on social media trends, viral content, and platform updates
Help support branding, storytelling, and online engagement efforts

Requirements

Proficiency in graphic design software such as Adobe Photoshop, Illustrator, Premiere Pro, and Adobe Creative Suite
Strong experience using Canva and modern AI-powered creative tools
Familiarity with social media management platforms such as Hootsuite, Buffer, Meta Business Suite, or similar tools
Skilled in short-form video editing and multimedia content creation
Understanding of SEO best practices, keyword research, blog optimization, and web analytics
Experience using AI tools such as Nano Banana, lovable, Claude, Midjourney, or other generative AI platforms for prompting, ideation, and creative workflows
Ability to craft compelling copy with strong writing, editing, and proofreading skills
Understanding of branding, storytelling, and digital marketing fundamentals
Familiarity with social listening, online reputation management, and trend research
Strong organizational skills and ability to manage multiple projects in a fast-paced environment

Preferred

Photography and videography experience is a bonus
Knowledge of Facebook and Instagram advertising is a plus
Experience with social media advertising is a plus

Benefits

401(k)
401(k) matching
Dental insurance
Health insurance
Life insurance
Paid time off
Parental leave
Professional development assistance
Retirement plan
Vision insurance

Howell Studios

Howell Studios is a full-service digital marketing agency and video production company that specializes in providing customized marketing solutions for both B2B and B2C clients. Our team of seasoned professionals has extensive experience in a variety of marketing disciplines, including search engine optimization, paid advertising, social media management, web development, video production, commercial photography, digital asset management, immersive video tours, and more.At Howell Studios, we pride ourselves on our ability to develop and execute effective marketing strategies that help our clients achieve their business goals. We work closely with our clients to understand their unique needs and create customized solutions that are tailored to their specific goals and objectives. Whether you're looking to increase brand awareness, generate leads, or drive sales, our team has the expertise and tools to help you achieve your goals.Our approach to marketing is rooted in data and analytics, which allows us to measure the effectiveness of our campaigns and make data-driven decisions that optimize our clients' ROI. We believe that transparency and communication are key to building successful partnerships with our clients, and we work tirelessly to ensure that our clients are always kept informed and up-to-date on the progress of their campaigns.If you're looking for a digital marketing agency that can help you take your business to the next level, look no further than Howell Studios. Contact us today to learn more about our services and how we can help you achieve your marketing goals.#film #photography #filmmaking #photo #production #video #commercial #advertising #marketing #digitalmarketing #seo #ppc #webdevelopment #immersivestorytelling #whatsyourstory

Founded in 2010

Rochester, New York, USA

15 employees (9 in marketing)

howelladvertising.com