Responsibilities

• Provide leadership and development to internal and external creative teams, including designers, content creators, and creative partners
• Set clear priorities, workflows, and standards for how creative work gets produced and delivered
• Provide thoughtful feedback that improves the craft and consistency of design, video, photography, and written content
• Help identify when and where we should invest in additional internal or external creative support as the brand grows
• Lead the visual direction and creative execution for Rocky Talkie across marketing channels
• Translate brand strategy into clear, cohesive creative work across campaigns, product launches, and ongoing marketing efforts
• Ensure visual consistency across website, ads, email, packaging, social media, and retail materials
• Develop and maintain creative standards, templates, and systems that allow the team to produce high-quality work efficiently
• Help shape how Rocky Talkie communicates through imagery, design, and video
• Guide the development of visual storytelling that reflects real use in demanding outdoor environments
• Collaborate with photographers, filmmakers, designers, and writers to produce content that feels authentic and grounded in real experience
• Help balance lifestyle storytelling with product clarity and educational value
• Manage the creative pipeline for ads, social posts, emails, website content, product packaging, in-store displays, and all other brand assets
• Provide hands-on support to the creative team in producing, editing, and finalizing assets when needed
• Ensure creative projects move smoothly from concept to production to final delivery
• Develop processes that help the team operate efficiently while maintaining a high standard of quality

Requirements

• 5–8+ years in design, creative direction, or related creative roles
• Experience leading a team of designers, photographers, videographers, or other creative partners
• Strong understanding of visual storytelling across digital marketing channels
• Strong communication and feedback skills
• Comfort balancing creative exploration with practical execution and deadlines

Preferred

• Extra consideration given to candidates with experience creating work in the outdoor industry or for technical products.

Benefits

• Healthcare Plan (Medical, Dental, and Vision)
• Retirement Plan with Matching
• Paid Time Off (Vacation, Sick, and Holidays)
• Paid Family Leave (Maternity, Paternity)
• Paid Short Term & Long Term Disability
• Performance-Based Bonus
• And of course, plenty of Rocky Talkie gear to fuel your next adventure!