Responsibilities

• Lead the creative vision and process across a multi-brand client, maintaining a high bar for the quality and consistency of the work across organic and paid social, creator programs, events, and integrated campaigns
• Develop and champion ideas that are culturally relevant and strategically grounded with a passion for social-first thinking, serving as a confident and thoughtful lead in client meetings, presentations, and pitches
• Be hands-on including the ability to shoot and edit content on an iPhone and understand what makes social content feel native to the platform
• Oversee and inspire a team of creatives and creators, helping them do their best work while maintaining a cohesive creative point of view and working within an IAT
• Bring a flexible creative voice and the ability to move between different tones, from playful and unexpected to elevated and aspirational
• Partner with strategy, account, production and data teams to turn briefs and social performance insights into strong creative ideas
• Work fluidly across art, copy, design, creator and post-production with a strong point of view leading creative direction to ensure breakthrough creative that drives business impact for brands

Requirements

• 8–10+ years of creative experience with experience leading both social always-on and full-service campaign work with comfort creating and editing social-first content yourself, including shooting on an iPhone
• Deep understanding of social platforms, stunts and activations including organic, paid social and leveraging creators and partnerships to drive maximum engagement
• Bring an entrepreneurial spirit and real ambition to make epic work, pushing brands toward ideas that have never been done in their category
• Strong conceptual and strategic abilities, with the ability to translate an idea across multiple channels and executions with social-first thinking and a publishing mindset with franchises, social series, stunt activations and unexpected partnerships
• Experience managing and mentoring creative teams and/or multidisciplinary creator teams with multiple stakeholders and hundreds of assets at scale
• Excellent presentation and communication skills, with the poise and judgment to build trust with clients and act as a consiglierie to develop the best work
• Proven ability to collaborate across creative, strategy, account, production, and other disciplines
• Strong understanding of brand voice and the ability to adapt creatively to different brands and audiences