Creative Director (Remote)

Los Angeles, CA (Remote)

$160K/yr – $195K/yrSenior LevelFull time

Posted 4 months ago

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Job Summary

Own strategic brand leadership at Huckleberry, guiding identity, storytelling, and cross-functional campaigns to build trust, fuel growth, and align product, marketing, and leadership.

  • Own the brand strategy and visual identity across all external touchpoints.
  • Must-have: 10+ years in design with at least 4+ years in creative leadership.
  • Standout: Proven record building brand systems and leading multi-channel campaigns at growth-stage tech or consumer brands.

Job Description

Responsibilities

  • Strategic Brand Ownership: Act as the ultimate steward of Huckleberry’s visual and narrative identity. Ensure our brand strategy is consistently expressed across all external touchpoints.
  • Creative Vision & Storytelling: Lead the conceptual development of brand-led marketing campaigns. Translate marketing objectives into compelling visual stories that build trust and emotional resonance.
  • Brand Refresh Leadership : Architect and oversee the evolution of our brand identity. You will define the North Star for Huckleberry’s future look and feel, guiding the team through its implementation.
  • Creative Direction & Mentorship: Provide high-level direction to the Senior Designer and external partners. Review work not just for aesthetic quality, but for strategic alignment with our brand mission.
  • Cross-Functional Partnership: Collaborate directly with Brand Marketing, Product, and Executive leadership to ensure the brand vision supports business goals and product innovation.
  • External Representation: Own how the brand is perceived externally, ensuring our ethos is felt in every campaign, partnership, and piece of content.

Requirements

  • 10+ years of professional design and creative experience, with at least 4+ years in a creative leadership or art direction role.
  • Proven track record of strategic brand building at a high-growth tech company, mobile app, or consumer-facing brand.
  • A portfolio that shines with storytelling. You should demonstrate an ability to build comprehensive brand systems and lead multi-channel campaigns that move the needle.
  • Strategic Mindset: You don't just "make things look good"—you understand how design drives business results and user trust.
  • Exceptional Communication: Ability to articulate creative decisions to non-creative stakeholders and inspire the team around a shared vision.
  • Expertise in Brand Architecture: Deep understanding of how to evolve a brand identity in a way that remains scalable and culturally relevant.
  • Collaborative Spirit: Experience working in a fast-paced, remote startup environment where cross-functional alignment is key to success.

Benefits

  • Equity
  • Unlimited PTO
  • Health
  • Vision
  • Dental
  • Paid parental leave for primary and secondary caregiver
  • 401k match
Huckleberry Labs logo

Huckleberry Labs

Having experienced first-hand the toll of sleep deprivation and the lack of tailored and accessible help for parents, we set out to solve this problem in a new way with a team of sleep experts and data scientists.Huckleberry's first product gets kids from newborns to 5 years old sleeping better and longer. After understanding your child's sleep scenario, our algorithms and sleep experts determine what will work for your situation. Possible to achieve this without leaving your child to cry or medicating them? Yes indeed.Get started at:iOS: https://itunes.apple.com/us/app/huckleberry-sleep-improvement-for-families/id1169136078Android: https://play.google.com/store/apps/details?id=com.huckleberry_labs.appLearn more at www.huckleberrycare.com.

Founded in 2017
Irvine, California, USA
63 employees (23 in marketing)