Creative Director

New York City, NY (On-site)

$180K/yr – $220K/yrSenior LevelFull time

Posted 1 month ago

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Job Summary

Own the storytelling engine for an omni-channel fashion brand by shaping the creative direction, guiding a small in-house team, and ensuring cohesive campaigns across DTC, wholesale, and retail touchpoints.

  • Brand & Campaign Leadership: Align design, content, and photography to deliver on-season campaigns and core storytelling across site, social, and print.
  • Brand Stewardship: Maintain and evolve brand identity and guidelines with internal and external partners.
  • Cross-functional Campaign Execution: Drive seasonal strategy with merchandising and marketing to deliver cohesive experiences across all channels.

Job Description

Responsibilities

  • Unify the Creative Vision: Lead an in-house creative team (6 FTE + 2 PT) across design, content, and photography to develop and execute creative strategies and campaigns for DTC, wholesale, marketplace, and retail.
  • Oversee Brand Identity: Evolve brand identity and guidelines with partners.
  • Drive Seasonal & Campaign Strategy: Lead creative strategy for merchandise campaigns and digital experiences, aligning with merchandising and marketing for cohesive storytelling across site, digital, social, and print.

Requirements

  • creative leader with deep experience shaping brands across apparel, lifestyle, and/or consumer businesses, who has specifically worked for omni-channel businesses with a strong ecommerce emphasis, ideally at $100M+ in revenue
  • Passionate about storytelling
  • Experienced at bringing creative clarity and conviction to brand and seasonal campaigns that can be applied practically across key touchpoints
  • Effective at driving cross-functional collaboration and execution
  • Familiar with the complex seasonal dynamics of an apparel business
  • Adept at working across channels including DTC ecommerce, wholesale, marketplaces, and retail

Benefits

  • 4-day work weeks (for most roles, Fridays are flexible)
  • Generous time off (3-4 weeks of PTO, unlimited sick time, 10 holidays + winter break) and leave options (including 12 weeks fully paid for all new parents)
  • Multiple medical, dental, vision, and pre-tax accounts
  • 401(k) with company match
  • Perks like an employee discount, monthly learning (or gym) stipend, home-office reimbursement, and manager team-building fund
  • A kind, colorful, and collaborative culture