Creative Director, DTC Performance Marketing (Remote)

New York, USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead Maximus\' creative vision and operations to scale a premium, science-driven performance medicine brand, balancing breakthrough brand systems with high-velocity content production and cross-functional collaboration.

  • Brand system ownership: define and scale visual identity and brand standards across channels to reflect Maximus at the science-technology-human potential intersection.
  • Creative operations velocity: build an asset-generation engine, implement workflows, and measure impact with KPIs to raise output quality and speed.
  • Team leadership & cross-functional partnership: hire and mentor a world-class team, partner with Marketing, Product, Growth, and science teams to translate complex concepts into accessible, engaging content.

Job Description

Responsibilities

  • Brand Leadership & Strategy - Define and evolve Maximus's visual identity across all touchpoints, ensuring our brand reflects our position at the intersection of science, technology, and human potential
  • Brand Leadership & Strategy - Develop and maintain comprehensive brand standards that scale across digital, physical, and emerging platforms
  • Brand Leadership & Strategy - Create and continuously refine our brand book, establishing it as the north star for all creative expression
  • Brand Leadership & Strategy - Partner with executive leadership to translate business objectives into compelling creative strategies
  • Creative Operations & Velocity - Build and optimize a high-velocity creative asset generation engine capable of producing premium content at scale
  • Creative Operations & Velocity - Implement systems and workflows that balance creative excellence with the demands of a fast-growing performance medicine company
  • Creative Operations & Velocity - Establish metrics and KPIs to measure creative impact and continuously improve output quality and efficiency
  • Creative Operations & Velocity - Drive adoption of emerging creative technologies and AI tools to accelerate production without compromising quality
  • Team Building & Management - Recruit, mentor, and lead a world-class creative team including designers, copywriters, motion designers, and production specialists
  • Team Building & Management - Foster a culture of creative excellence, experimentation, and accountability

Requirements

  • 8+ years of creative leadership experience, with at least 3 years building and managing creative teams
  • Proven track record of building brands in health, wellness, technology, or premium consumer sectors
  • Deep expertise in brand development, visual systems, and multi-channel creative execution
  • Experience building high-performance creative operations that balance quality with velocity
  • Portfolio demonstrating breakthrough creative work that drives measurable business results
  • Strong understanding of digital-first creative and emerging platforms
  • Exceptional communication skills with ability to present to and influence C-level stakeholders
  • Bachelor\'s degree in Design, Fine Arts, Marketing, or related field (MFA or advanced degree preferred)

Benefits

  • Full Suite: Medical, Dental, Vision, Life Insurance
  • Flexible vacation/time-off policies
  • Liquidity of options whenever available
  • Extended options exercise window for loyal employees (3 months for every year of service; e.g. 1 year for 4+ year employees)
Maximus logo

Maximus

3.3 Glassdoor

We’re moving people forward by providing transformative technology services, digitally enabled customer experiences, and clinical health services that change lives.Our employees share an authentic desire to make vital services available to the public and support the missions of our customers.

Founded in 1975
McLean, Virginia, USA
26K employees (480 in marketing)
55% recommend to a friend
68% CEO approval

Traffic Signals

Monthly Visitors
462.4K
Monthly Google Ads Budget
$81
Traffic Source Mix
Search
21.2%
Direct
62.5%
Referral
15.4%
Social
0.3%
Paid
0.5%

Headcount Trend

Current headcount: ~25.6K

Marketing Team

Marketing Team Size
240 (1% of company)
Median Career Experience
16 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$7.9M
Last Raise
$7.9M
Post IPO Equity, 15 years ago

Funding History

  • Dec 2010
    Post IPO Equity • $7.9M

Recent News