Responsibilities

• Define Creative Vision
• - Translate brand strategy, audience insight, and cultural context into clear creative territories and integrated campaign platforms.
• - Set a distinctive creative point of view for brands and ensure it can stretch across paid, owned, earned, social, experiential, and emerging channels.
• - Guide teams beyond the first expected answer toward ideas that are original, useful, and emotionally resonant.
• - Help shape the long-term creative vision, standards, and capabilities of the agency.
• Lead Concept and Verbal Excellence
• - Lead creative development from brief through production across multiple accounts, teams, and workstreams.
• - Review, edit, and elevate concepts and copy—from campaign platforms, naming, and voice systems to headlines, scripts, social, digital experiences, and long-form storytelling.
• - Protect a clear brand voice and conceptual throughline as ideas adapt across channels, formats, audiences, and moments.
• - Partner with strategy, account leadership, media, production, technology, and project management to make ambitious ideas real.

Requirements

• A portfolio demonstrating breakthrough conceptual thinking, exceptional copy and storytelling craft, creative leadership, and impactful integrated campaigns.
• 10+ years of agency or integrated marketing experience, including meaningful creative leadership responsibility.
• A track record of leading multidisciplinary teams, major client relationships, and integrated work from brief through production.
• Deep expertise in copywriting, brand voice, campaign platforms, scripts, naming, narrative, and the verbal side of creative strategy—paired with strong visual judgment.
• Demonstrated success creating work that earns attention, builds brands, and drives measurable business results.
• Experience mentoring senior talent, developing creative leaders, and raising the quality of a department—not only individual assignments.
• Strong understanding of how creative strategy, craft, channels, production, and measurement work together.
• Curiosity about culture, technology, platforms, and evolving audience behavior, paired with the judgment to separate signal from novelty.
• Hands-on experience using AI-assisted writing and research tools to expand exploration and speed iteration, with disciplined editorial judgment and responsible-use practices.
• Exceptional communication, collaboration, presentation, prioritization, and leadership skills.

Benefits

• Hybrid flexibility - RP3 is headquartered in Bethesda, Maryland, so if you are DMV-based, that is definitely a bonus — but not a barrier. If you can get here by train, plane, or automobile, you are in the running. We want the right person, wherever they are.
• A culture built on curiosity, kindness, accountability, and wildly original thinking
• Company-paid health, life, short-term disability, and long-term disability insurance
• Employee-paid dental and vision plans
• 401(k) with immediate employer match
• Inclusive, world-class family leave policy
• Generous PTO - including Annual Leave, Sick Leave, Paid Holidays, Personal Time, and Karma Days
• Summer Fridays - we shut down at 2 PM every Friday from Memorial Day to Labor Day
• Voluntary benefits including commuter benefits and pet insurance