Responsibilities

• Own brand-level creative direction across ADB’s corporate and regional work — the standard for how the brand looks, sounds, and shows up everywhere
• Learn the evolved brand inside out and extend it into what the company actually uses: toolkits, templates, and standards people can pick up and get right on their own
• Partner with our external branding agency through the build, then take ownership of putting the system into production and keeping it consistent once the work hands off
• Shape the 2026-2027 activation roadmap and drive its priorities — the proposal system, video and motion, events, environmental graphics, and social
• Roll up your sleeves on hands-on creative execution for the shared and corporate services teams we support — HR, Talent Acquisition, L&D, Innovation & Technology, Supplier Diversity, Procurement, and Market Research
• Serve as brand counsel and the steward of creative quality across every touchpoint
• Set the direction for the designers and specialists who sit across the business, help them speak the brand language fluently, and clear the way for their best work — through a dotted line, not a reporting line
• Take regional and functional creative requests as they come, routed through Corporate Marketing case by case — producing some work directly, giving templated direction on others, and leading and mentoring the people doing the work throughout
• Help roll out the evolved brand across the business by educating and training the divisions, building the fluency every team needs to carry the brand well on their own
• Build out the broader creative infrastructure over time — an asset library and the systems that keep creative findable and repeatable
• Manage freelance and vendor creative partners as needed