Responsibilities

• Lead the full Creative Content function, overseeing design, content, and social to ensure a cohesive, high-performing creative output across all channels
• Develop and lead integrated creative and content strategies that support organizational goals, including audience growth, engagement, membership, and revenue generation
• Concept and guide creative campaigns, ensuring ideas are strategically grounded, audience-driven, and effectively translated across digital, social, print, video, and experiential touchpoints
• Serve as a cross-functional creative partner, working closely with Communications, Campaigns/CCR, Development, and program teams to connect ideas, shape campaign direction, and ensure alignment from strategy through execution
• Own and steward the PHS brand, guiding internal teams and external partners in how to apply it across campaigns, content, and experiences to ensure clarity, consistency, and impact
• Lead and manage the Creative Content team, setting a high bar for creative thinking and execution while fostering a collaborative, accountable, and supportive team environment
• Translate marketing strategy into clear creative direction, ensuring work is cohesive, on-brand, and optimized for performance across platforms
• Act as a lead storyteller and copywriter, shaping messaging frameworks and developing compelling, on-brand narratives across campaign assets
• Oversee content planning and alignment, ensuring editorial calendars, campaigns, and creative outputs are coordinated across teams and timelines
• Manage creative resources, timelines, and budgets to ensure high-quality work is delivered on time and aligned with priorities