Corporate Manager, Public Relations

Responsibilities

• Lead direct day-to-day support for select resorts and hotels in Pyramid’s independent collection, Benchmark Resorts & Hotels, as assigned. This includes local, regional, and national media relations, influencer/content creator relations, creative program ideation, reporting, writing PR materials as needed, and collaborating with the field marketing team and on-property teams for execution.
• Maintain consistent and well-balanced communication with assigned hotels, becoming engaged and integrated as an active participant and valued collaborator of each property.
• Proactively identify newsworthy stories, trends, partnerships, milestones, and thought leadership opportunities across assigned properties. Present creative PR-first concepts to create press-worthy storylines for each assigned hotel.
• Conduct proactive media outreach and respond to reactive press requests, as needed, to drive favorable coverage of the assigned hotels.
• Develop and/or update property press kits as needed. Ensure each assigned property is equipped with relevant materials, including fact sheets, executive bios, visual assets, etc.
• Collaborate with the corporate director of public relations to develop and implement PR policies and procedures to ensure thorough communication between the properties and the media.
• Collaborate with the corporate director of public relations to identify and recommend best practices for reporting results and impact.
• Coordinate media and content creator visits, partnering with property stakeholders, destination representatives, and others to ensure well-planned and smooth execution.
• Support issues management and crisis communications efforts as needed through research, message development, and media response coordination.
• Execute integrated PR campaigns to increase awareness of Benchmark Resorts & Hotels in collaboration with the corporate director of public relations, the vice president of marketing, corporate marketing manager, and Pyramid’s external PR agency partner.

Requirements

• Bachelor's degree in public relations, communications, journalism, marketing, or a related field preferred.
• 5+ years of communications and public relations experience in a relevant field (previous hospitality experience a plus).
• Excellent written and oral communication skills.
• Creative thinker with an entrepreneurial mindset and a demonstrated ability to generate compelling story ideas and communications opportunities.
• Demonstrated ability to manage multiple projects simultaneously while exercising sound judgment, prioritization, and attention to detail.
• Media relations experience, including story development, pitching, and facilitating media requests.
• Knowledge of influencer/content creator best practices and experience executing campaigns.
• Ability to work under pressure and meet deadlines.
• Outgoing and self-motivated individual.
• Ability to work productively in a remote environment.