Corporate eCommerce Manager at Huntington Hotel Group | Irving, TX | $80K/yr – $95K/yr

Huntington Hotel Group

Corporate eCommerce Manager

Irving, TX (On-site)

$80K/yr – $95K/yrManager3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the direct-revenue engine for a multi-property hotel portfolio with a heavy focus on conversion, OTA independence, and digital ROI across web, promotions, and social.

Own digital channel mix, conversion funnels, and booking engine optimization for direct bookings.
Coordinate with brand, OTA partners, and agencies to drive traffic, promotions, and content updates.
Monitor analytics, ROI, and channel mix to inform spend and direct-booking share strategies.

Job Description

Responsibilities

Develop and implement eCommerce strategies to grow direct revenue, reduce OTA dependency, and improve digital ROI for the portfolio and each property.
Align digital campaigns and website initiatives with revenue management strategies and demand trends.
Audit hotel websites regularly to ensure content accuracy, functionality, and SEO best practices.
Optimize conversion funnels, landing pages, and booking engine performance.
Partner with brand and third-party digital teams to execute promotions, packages, landing pages, and offers that drive traffic and bookings.
Oversea OTA presence, content, and relationships across major platforms (Expedia, Booking.com, Tripadvisor, etc.), ensuring rate parity, brand consistency, competitiveness, content updates, promotional opportunities, and cost-effective distribution.
Monitor industry trends and identify emerging online tools, partners, and technologies to support new rollouts, enhance performance and maintain a competitive digital edge.
Establish and maintain best practices for digital content, rate parity, and online merchandising across all hotels.
Partner with brand and digital agencies and internal marketing teams on paid media, SEO, and email campaigns to drive qualified traffic.
Monitor, analyze, and report on key digital performance metrics (traffic, conversion, ROI, channel mix) using analytics tools (Google Analytics, hotel CRM, brand dashboards), delivering actionable insights and recommendations for optimization.
Recommend digital initiatives to increase direct booking share and optimize digital marketing spend.
Develop and oversee the social media strategy for the hotel portfolio, aligning with brand voice, seasonal campaigns, and company objectives.

Huntington Hotel Group

Huntington Hotel Group (HHG) is a specialized company that focuses on developing, operating, and managing exceptional brand hotels. It was established in 1998 by Kevin Keefer and Brent Andrus, who shared a vision of creating and overseeing premium select hotels in markets with significant barriers to entry. Headquartered in Irving, Texas, Huntington Hotel Group is a vertically integrated firm engaged in hotel development, ownership, construction, and management. Together with its affiliates, HHG offers management and financial services to a portfolio of over 30 full and select service hotels across 14 states. Since its inception, HHG has successfully developed 27 properties. Currently we operate a portfolio of 29 hotels with a total of over 4,200 rooms located in California, Utah, North Carolina, Oregon, and Virginia.We offer:Premier Hotel Management ServicesCentralized comprehensive Accounting Services Regional Operations TeamsRegional Sales and Marketing TeamsConstruction and Renovation Project Management

Founded in 1998

Irving, Texas, USA

96 employees

www.huntingtonhotelgroup.com