Copywriter

Responsibilities

• Write and develop copy across Vuori’s digital ecosystem, with a primary focus on email and additional work spanning paid media, loyalty, digital marketing, and select omnichannel initiatives.
• Bring product stories to life across the customer journey, translating larger creative ideas into compelling, channel-right executions.
• Own email copy from subject line through CTA, finding fresh ways to balance brand storytelling, product education, and commercial objectives.
• Write concise, high-impact copy for paid media across a range of formats, audiences, products, and campaign objectives.
• Partner closely with designers, art directors, marketers, CRM, loyalty, e-commerce, and other cross-functional teams to develop work where copy and visual storytelling feel considered together.
• Develop a deep understanding of Vuori’s products, fabrics, technologies, and customer, turning product details into clear and compelling reasons to care.
• Adapt Vuori’s voice thoughtfully across channels and audiences while maintaining a consistent point of view and high creative standard.
• Contribute ideas beyond the brief, bringing curiosity, cultural awareness, and a strong editorial perspective to the work.

Requirements

• 4+ years of copywriting experience, ideally within a consumer, fashion, lifestyle, wellness, retail, or creative agency environment.
• A strong portfolio demonstrating digital-first copywriting across email, paid media, and/or other consumer-facing channels.
• A sharp, concise writer who understands that some of the hardest-working copy can also be the shortest.
• Strong product storyteller with the ability to translate features, benefits, and technical information into language that feels human and compelling.
• Comfortable moving between brand storytelling and performance-minded copy—and understands that the strongest work can do both.
• Highly collaborative and comfortable partnering closely with creative and crossfunctional teams from brief through final execution.
• Organized, detail-oriented, and able to manage multiple projects, feedback streams, and deadlines in a fast-moving creative environment.
• Curious, adaptable, and tuned into culture, language, and the way brands communicate today.

Benefits

• Health Insurance
• Savings and Retirement Plan
• Employee Assistance Program
• Generous Vuori Discount & Industry Perks
• Paid Time Off
• Wellness & Fitness benefits