Copywriter - Contract

Responsibilities

• Write marketing copy for websites, paid advertising, organic social media, email, SMS, product packaging, and other consumer-facing channels.
• Maintain and evolve the voice of Curology and Agency across marketing channels and customer touchpoints.
• Translate marketing objectives into clear, persuasive copy aligned with campaign briefs and brand guidelines.
• Simplify technical and clinical skincare information into accessible, consumer-friendly messaging.
• Apply SEO best practices and platform-specific conventions to improve digital content performance.
• Edit and proofread deliverables to ensure accuracy, clarity, consistent capitalization, and correct grammar and spelling.
• Partner with designers to develop campaign concepts, creative ideas, and cohesive copy and visual executions.
• Contribute creative perspectives informed by category trends, consumer behavior, and skincare and beauty culture.
• Develop consumer-focused messaging that guides prospective customers from awareness through conversion.
• Work with Medical and Legal teams to review and approve copy in accordance with applicable compliance guidelines.

Requirements

• At least four years of copywriting experience in skincare, beauty, consumer health, wellness, or an adjacent category.
• Demonstrated experience producing effective copy across multiple marketing channels, including email, social media, digital advertising, and websites.
• A portfolio showcasing strong headlines, polished long-form and short-form copy, and versatility across platforms and formats.
• Ability to translate technical or clinical skincare information into clear, consumer-friendly messaging that reflects the brand.
• Working knowledge of SEO best practices for web copy and product content.
• Experience collaborating with medical, legal, or compliance reviewers in regulated or sensitive categories.
• Proven ability to manage multiple concurrent projects independently in a remote-first environment.
• Adaptability and sound creative judgment when priorities shift, direction is incomplete, or requirements are ambiguous.
• Openness to using AI tools and willingness to learn new approaches to copywriting.