Social Media Specialist
Rankings.io
St. Louis, MO (Remote)
Full-timeMid level3+ years exp.
8 hrs ago
Coordinator, Social Media
Kankakee, IL (Hybrid)
$49K/yr – $62K/yrMid Level2+ years expFull time
Posted 6 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own social media storytelling for a college, turning student, alumni, and campus-life stories into a scalable content engine across Instagram, TikTok, LinkedIn, Facebook, and more. Own real-time coverage, community engagement, and audience growth while upholding brand and accessibility standards.
- Content architecture and calendar ownership across channels to surface timely stories and posts.
- Story collection and production through student interviews, photo/video capture, and short-form social videos.
- Engagement and measurement through trend monitoring, comment responses, and performance reporting.
Job Description
Responsibilities
- Develops and implements a content strategy for the college’s primary social media channels (e.g., Instagram, Facebook, LinkedIn, TikTok, X/Twitter).
- Monitors trends and analytics to optimize engagement and reach.
- Generates original content including written posts, graphics, videos, and photo stories.
- Plans and executes real-time coverage of campus events, student life, and special announcements.
- Interviews students, alumni, and staff to write and share their stories and testimonials.
- Captures and edits high-quality photos and video footage to use across digital platforms.
- Creates short-form videos optimized for social media.
- Ensures content aligns with brand and accessibility standards.
- Serves as the voice of the college on social media, responding to comments and messages in a timely and authentic manner.
- Cultivates an engaging online community through interactive posts and campaigns.
- Maintains the digital photo library by ingesting, organizing, and keywording images for long-term access and use.
- Tracks content calendar, approvals, and asset usage.
- Works closely with departments, student organizations, and external partners to identify stories and promotional opportunities.
- Serves as a liaison between the marketing team and campus units seeking social media support.
Requirements
- Bachelor’s degree in marketing, communications, journalism, or a related field required.
- Minimum of two years of professional experience managing social media accounts for an organization required.
- Strong writing, editing, photography, and video production skills required.
- Proficiency in social media platforms, scheduling tools, and Adobe Creative Suite (especially Photoshop, Premiere Pro, or Lightroom) required.
- Familiarity with content analytics and reporting tools required.
- Experience working in higher education or a mission-driven organization is preferred.
- May be eligible for remote work up to two days per week.
Preferred
- Experience working in higher education or a mission-driven organization is preferred.
Benefits
- 2025 KCC Comprehensive Employee Benefits Program
- 2025 BCBS Summary Of Benefits Coverage
Kankakee Community College
Kankakee Community College is committed to one mission: Enhancing quality of life through learning.KCC is a great place to start working toward achieving your goals, dreams and ambitions. Whether you are looking to transfer to a four-year college or university or want to go directly into the workforce. KCC can provide you with the education you need to succeed.Kankakee Community College is accredited by the HIgher Learning Commission which is a member of the North Central Association of Colleges and Schools.
