Social Media Marketing Manager

Sarasota, FL (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 hrs ago

Job Summary

Own the end-to-end social content program across LinkedIn, TikTok, Instagram, and Facebook, guiding strategy, production, and community engagement.

  • Drive multi-channel campaigns from conception to performance.
  • Coordinate creators, editors, and vendors to deliver timely, on-brand content.

Job Description

Responsibilities

  • Build and maintain a content calendar across LinkedIn, TikTok, Instagram, and Facebook.
  • Plan campaigns around company milestones, service launches, events, and client stories.
  • Tailor content to each platform rather than posting the same thing everywhere.
  • Create and edit graphics, short-form video, carousels, and written posts.
  • Use Canva, CapCut, and AI editing tools to produce polished content quickly.
  • Keep a consistent visual style and voice across all channels.
  • Hire, brief, and manage videographers, photographers, and other creative vendors.
  • Plan shoots, write shot lists, and make sure we get the footage we need.
  • Manage timelines and budgets for creative projects.
  • Track engagement, reach, follower growth, and inbound interest, and use that data to improve what we post.

Requirements

  • Platform experience: You have at least 2 years of experience managing brand accounts on LinkedIn, TikTok, Instagram, and Facebook.
  • Content calendar and campaign experience: You have planned and executed content calendars and multi-channel campaigns.
  • Creative eye: You have a strong sense of design, composition, and what makes content stop the scroll.
  • Editing skills: You are proficient with Canva and comfortable with video editing and AI-assisted editing tools.
  • Vendor management: You have directed videographers, photographers, or other creative contractors.
  • Organization: You manage multiple projects and deadlines without things slipping.
  • Clear writing: You write captions and posts that sound human and get to the point.

Preferred

  • Experience with B2B or professional services brands, especially on LinkedIn.
  • Interest in AI and technology, and curiosity about how businesses use it.
  • Experience with scheduling and analytics tools such as Later, Buffer, Hootsuite, or Sprout Social.
  • On-camera comfort or experience helping others feel comfortable on camera.
  • A portfolio of content you created or directed.
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Strata52

At Strata52, we partner with growth-minded teams to turn AI potential into real-world productivity. From hands-on Operators to executive-level transformation programs, we design and deploy human-centered AI solutions that reduce friction, increase output, and scale what works — without adding overhead or complexity.

Founded in 2022
Sarasota, Florida, USA
12 employees (1 in marketing)

Marketing Team

Marketing Team Size
1 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~12
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Social Media Marketing Manager

Strata52 · Sarasota, FL · On-site