Coordinator, Membership Direct Marketing

Responsibilities

• Assist with the development of multichannel marketing campaigns (including print, email, digital, telemarketing, and on-site channels) to connect the institution with target audiences.
• Manage production calendars, develop creative, draft and review copy, and liaise with internal and external partners to create compelling campaign efforts across all channels.
• Collaborate with Design, Curatorial, and Printing Services Departments, among other internal departments and outside vendors, to ensure the timely production and approval of printed and digital materials and designs; assist with the development and design of these marketing materials, including direct mail, email, paid digital, onsite and more.
• Perform QA review during the approval process and share final assets and launch details with necessary internal partners. Following the launch, organize and save final assets to the Shared Drive.
• Work with MDM team to track KPIs and optimize channel performance; assist with the analysis of past campaign data to enhance response rates, promote/retire audience segments, and increase revenue while minimizing unnecessary expenses.
• Other duties as assigned.

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field
• Proficiency in Microsoft Office suite (Outlook, Word, Excel, Power Point) is required

Preferred

• Experience with InDesign and Photoshop is preferred
• Knowledge of project management tools such as JIRA, Confluence, Microsoft Project, Basecamp, or similar preferred.
• Experience with Tessitura or similar fundraising software is preferred
• Experience in working in production, fundraising databases and/or arts and cultural institutions is preferred

Benefits

• Medical, dental, vision and life insurance
• 403(b) basic retirement plan and optional matching retirement plan with an outstanding employer match
• Considerable paid time off, including annual leave, sick leave, and 13 Museum holidays
• Long-term disability coverage
• Flexible Spending Accounts & Health Savings Account (pre-tax income for eligible health care expenses)
• Commuter benefits (pre-tax income for parking or mass transit expenses)
• Free financial-planning services
• Financial assistance for relevant coursework, seminars, and training programs
• 25% discount for staff in Museum shops
• A subsidized staff cafeteria