Product Marketing Retention Manager
Maslow Media Group, Inc.
USA (Remote)
$60/hr - $75/hrIn-houseFull-timeSenior level2+ years exp.
5 days ago
Coordinator, Marketing & Audience Engagement
New York, USA (Hybrid)
$61K/yrEntry LevelFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive loyalty and audience development initiatives for a performing arts organization, leading campaigns, activations, and cross-team collaboration.
- Must-have: Experience with Tessitura or similar campaign tools and strong data literacy
- Standout: Vendor management and cross-functional collaboration across Marketing, Customer Relations, and Digital
Job Description
Responsibilities
- Audience Loyalty: Support initiatives to grow audience loyalty, increase lifetime value, and drive retention, including the annual subscription campaign
- Audience Loyalty: Execute loyalty activations and events (e.g., subscriber receptions) in collaboration with internal teams and external partners
- Audience Loyalty: Partner across Marketing, Customer Relations, and Digital to ensure consistent messaging and a cohesive customer experience
- Audience Loyalty: Manage loyalty merchandise and vendor relationships, including sourcing, inventory, and fulfillment
- Audience Loyalty: Track and monitor loyalty-related expenses to stay aligned with budget
- Audience Development Responsibilities: Support audience growth and engagement through lobby activations, community partnerships, and off-site events
- Audience Development Responsibilities: Help acquire and engage new audiences through promotions, giveaways, and email capture/engagement initiatives
- Additional Responsibilities: Provide support for Email Marketing initiatives as well as ad-hoc department-wide projects when the need arises.
- Additional Responsibilities: Support Associate Director, Loyalty Marketing and Audience Insights with execution of audience surveys.
Requirements
- College degree preferred
- Experience working in performing arts or theatre is desirable
- Experience with campaign management tools and database management (i.e. Tessitura) is a plus
- Strong written and verbal communication skills
- Demonstrated proficiency with Microsoft Excel and strong data literacy
- Ability to work occasional evenings and weekends as needed
Preferred
- Passionate about music or arts marketing
- Curious or passionate about marketing and audience loyalty
- Collaborative, service ‑ oriented and work well with diverse teams
- Organized and detail ‑ oriented
- Professional and discreet when handling confidential information
Benefits
- Medical, Dental, and Vision coverage from Day 1
- Employer contributions to the 403(b) plan after one year of employment
- Employer-paid Life and Disability insurance
- 12 Holidays
- Competitive Vacation benefits
- Access to world-class performances and events
The Philharmonic-Symphony Society of New York Inc
New York Philharmonic, a symphony orchestra performing classical music concerts at David Geffen Hall, Lincoln Center
Traffic Signals
Monthly Visitors
341.8K
Monthly Google Ads Budget
$29.6K
Traffic Source Mix
Search
50%
Direct
32.5%
Referral
6.8%
Social
4%
Paid
0.9%
Headcount Trend
Current headcount: ~1
