Coordinator, Content & Influencer Marketing

Austin, TX

Salary Not AvailableMid Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the operational engine for a podcast plus influencer program and content promotion, bridging production, publishing, and performance tracking for B2B security audiences.

  • Podcast production workflow: run-of-show, guest logistics, host prep, and episode publication across hosting and distribution platforms.
  • Influencer program coordination: deliverable tracking, content reviews, and co-marketing activations with webinars and asset exchanges.
  • Content promotion and reporting: organic social across LinkedIn, editorial calendar, asset production, website updates, and KPI dashboards.

Job Description

Responsibilities

  • Podcast production support — Own the run-of-show document for each podcast episode — drafting from template, incorporating guest research, and managing revisions through final sign-off
  • Podcast production support — Coordinate guest logistics: scheduling, pre-interview prep materials, recording tech checks, post-recording follow-up
  • Podcast production support — Prepare host prep cards for the show's hosts, including guest background, suggested questions, and talking-point flags
  • Podcast production support — Manage the episode publication workflow: work with the audio-production vendor, upload to the hosting platform, update episode-page copy and metadata, confirm RSS/Spotify/Apple distribution
  • Podcast production support — Collaborate with the social team to draft and schedule LinkedIn promotion for each episode — brand-account, host, and guest-specific copy
  • Podcast production support — Track episode performance metrics (downloads, listen-through, LinkedIn engagement) and compile them into a monthly reporting dashboard
  • Influencer program coordination — Serve as the day-to-day point of contact for influencer partners on deliverable timelines, content reviews, and asset exchange
  • Influencer program coordination — Maintain the influencer deliverables tracker — due dates, review status, publish dates, performance capture
  • Influencer program coordination — Coordinate content-review cycles: route influencer drafts to internal reviewers, consolidate feedback, confirm final approval before publication
  • Influencer program coordination — Support webinar and co-marketing activations: logistics, run-of-show coordination, registration setup, and post-event recap
  • Influencer program coordination — Build and maintain influencer briefing documents, profile decks, and co-marketing one-pagers from templates
  • Content promotion & campaign execution — Execute organic social promotion across LinkedIn for podcast episodes and influencer content — drafting copy, sourcing or coordinating assets, scheduling
  • Content promotion & campaign execution — Maintain the editorial calendar across podcast and influencer activations in alignment with campaign goals and market-leadership themes — flagging content gaps or overlaps
  • Content promotion & campaign execution — Coordinate with design and/or brand on asset production (episode cards, promotional graphics, influencer-kit materials)
  • Content promotion & campaign execution — Assist with website content updates: episode pages, host bios, and news/blog entries aligned to press activity
  • Operations & reporting — Maintain and organize shared project workspaces (Google Drive, Confluence, or equivalent) — templates, assets, contact lists, performance data
  • Operations & reporting — Build and update recurring reports for the Influencer & Podcast lead and broader marketing leadership: podcast KPIs, influencer deliverable status, press-coverage summary
  • Operations & reporting — Flag scheduling risks, external-partner delays, and delivery blockers proactively — own the resolution on operational issues, escalate strategic ones
Trend Micro Inc. logo

Trend Micro Inc.

Where security meets what’s next The world is changing fast. AI is reshaping how organizations operate, innovate, and connect – and redefining what effective cybersecurity looks like on a global scale. With longstanding deep security expertise and clear market leadership, Trend Micro leads - from securing critical assets to advancing mobility and protecting modern digital life – at every layer of the digital ecosystem. Setting the standard for cybersecurity across 185 countries and more than 500,000 organizations, today Trend Micro operates as the publicly listed parent organization behind a focused portfolio of cybersecurity businesses, each serving distinct customers, markets, and needs. Trend Micro's portfolio contains:- TrendAITM is the enterprise security business of Trend MicroTM and the undisputed leader in AI security, with unmatched platform security expertise. Follow TrendAI's LinkedIn page for updates.- TrendLife: Protect your digital life, everywhere by securing your devices, data, and privacy across mobile and home environments. Helping keep you and your family safe from scams, ransomware, and identity theft – wherever you are.

73 employees (11 in marketing)