Coordinator, Brand Partnerships

New Brunswick, NJ (On-site)

Salary Not AvailableEntry LevelVolunteer

Posted 4 months ago

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Job Summary

Drive sponsorship activation and fulfillment for Rutgers partnerships, turning sold assets into on-time, on-brand executions across local to national partners.

  • Own end-to-end sponsorship fulfillment across defined timelines and deliverables.
  • Must-have: experience using SponsorCX/CRM to track status and ensure contract compliance.
  • Standout: cross-functional collaboration with Creative, Events, Sales, and Operations, plus internship program involvement.

Job Description

Responsibilities

  • executing and delivering all sponsorship and advertising commitments across local, regional, and national partners
  • supporting the full lifecycle of partnership activation from sales support and deal structuring through fulfillment execution, tracking, and reporting
  • ensuring all deliverables are completed on time, on brand, and exceed partner expectations
  • Translate sold assets into clear execution plans including defined deliverables, timelines, specs, and deadlines with internal and external stakeholder alignment
  • Assist in building customized sponsorship packages aligned with partner objectives
  • Execute all partnership fulfillment activities across weekly, monthly, and annual timelines
  • Utilize SponsorCX (or CRM tools) to track deliverables, monitor fulfillment status, and ensure contract compliance
  • Maintain detailed records of all partner activity and fulfillment progress
  • Serve as a primary day-to-day contact for assigned partners and maintain proactive communication regarding deliverables, timelines, and status updates
  • Collaborate cross-functional with Creative & Brand Advancement, Events & Game Day Operations, Sales and leadership teams, and Operations coordinator

Requirements

  • Bachelor’s degree (or equivalent work background)
  • Experience in a customer service/support role is essential.

Preferred

  • Demonstrated track record of success in a sports marketing environment supporting a sales group is strongly preferred.
  • A history of success in a media, entertainment or sports organization would be strongly preferred.
  • Experience with CRM (Salesforce/SponsorCX) tools and systems management skills would be preferred.
  • Experience working with Digideck software skills would be preferred.
  • Client facing abilities – poised with the ability to present in a business setting.
  • An entrepreneurial spirit
  • Relationship-based selling approach
  • Creative solution development
Rutgers University logo

Rutgers University

Rutgers, The State University of New Jersey, stands among America’s highest-ranked, most diverse public research universities. The oldest, largest, and top-ranked public university in the New York/New Jersey metropolitan area, you’ll find us at our main locations in three New Jersey cities, and our footprint can be seen around the region. We’re an academic, health, and research powerhouse and a university of opportunity.

New Brunswick, New Jersey, USA
18K employees (682 in marketing)

Traffic Signals

Monthly Visitors
8.6M
Monthly Google Ads Budget
$529.6K
Traffic Source Mix
Search
44.4%
Direct
45.4%
Referral
9.3%
Social
0.4%
Paid
0.4%

Headcount Trend

Current headcount: ~18.2K

Marketing Team

Marketing Team Size
516 (3% of company)

Funding

Total Funding
$27.8M
Last Raise
$160K
Grant, 1 years ago

Funding History

  • Nov 2024
    Grant • $160K
  • Apr 2024
    Grant
  • Mar 2024
    Grant • $97.5K

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