Conversation Rate Optimization (CRO) & Growth Specialist

Aurora, CO (Hybrid)

$80K/yr – $95K/yrMid Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own conversion optimization by diagnosing funnel leaks, coordinating a data driven testing roadmap, and bridging design, development, and AI search workstreams.

  • Growth Infrastructure: Diagnose funnel leaks using GA4 and Hotjar to prioritize fixes and measure impact.
  • Testing Roadmap: Design A/B and multivariate tests with high fidelity wireframes in Figma to guide engineering.
  • Dev Bridge & AI Search: Coordinate with engineers on asset handoff and AI search schema integration with external agencies for human and AI UX.

Job Description

Own conversion optimization by diagnosing funnel leaks, coordinating a data driven testing roadmap, and bridging design, development, and AI search workstreams.

  • Growth Infrastructure: Diagnose funnel leaks using GA4 and Hotjar to prioritize fixes and measure impact.
  • Testing Roadmap: Design A/B and multivariate tests with high fidelity wireframes in Figma to guide engineering.
  • Dev Bridge & AI Search: Coordinate with engineers on asset handoff and AI search schema integration with external agencies for human and AI UX.
American Financing logo

American Financing

(800) 910-4055 | americanfinancing.netAt American Financing, we're innovators with imagination. We do what it takes to help customers achieve their financial goals. And we stay ahead of the competition by challenging ourselves to become more efficient. We are one of the fastest-growing national mortgage lenders because we don't follow the status quo.We're proud to be a family-owned, national mortgage lender licensed in all 50 states. Since 1999, our salary-based mortgage consultants have helped thousands of homeowners make smart decisions that align with their unique financial goals.Wherever your passions lie, you can find rewarding work and new opportunities here.American Financing--NMLS #182334. Equal Housing Lender.For Licensing Information: https://www.americanfinancing.net/about-us/active-states or www.nmlsconsumeraccess.org

Founded in 1999
Aurora, Colorado, USA
306 employees (5 in marketing)

Traffic Signals

Monthly Visitors
33.6K
Monthly Google Ads Budget
$20.3K
Traffic Source Mix
Search
47.3%
Direct
45.2%
Referral
4%
Social
1.9%
Paid
1.4%

Headcount Trend

Current headcount: ~306

Marketing Team

Marketing Team Size
5 (2% of company)
Marketing Roles Posted (Last 30 Days)
2