Responsibilities

• Strategic Marketing Leadership
• Develop and execute comprehensive marketing strategies aligned with ACM's organizational goals.
• Build integrated campaigns supporting the ACM Awards, ACM Lifting Lives, membership initiatives, and yearround programming.
• Identify new opportunities to grow brand awareness, audience engagement, and revenue.
• Establish campaign objectives, KPIs, reporting, and postcampaign analysis.
• Campaign Management
• Lead planning and execution of multichannel marketing campaigns across: o Digital Social Media oEmail Marketing Paid Advertising oOrganic Content Experiential Marketing oPartnerships
• Manage campaign timelines, budgets, and deliverables.
• Ensure consistency across all consumer and member touchpoints.
• Brand Management

Requirements

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Over 5 years of progressive marketing leadership experience.
• Directorlevel experience leading integrated marketing campaigns.
• Experience managing largescale events or entertainment brands.
• Strong digital marketing expertise.
• Excellent project management and organizational skills.
• Exceptional written and verbal communication skills.
• Ability to manage multiple priorities under tight deadlines.
• Strong analytical and strategic thinking skills.

Preferred

• Experience within: Entertainment
• Music Industry
• Live Events
• Sports
• Nonprofit organizations
• Familiarity with country music industry audiences
• Experience working with celebrity talent and brand partners
• Knowledge of CRM platforms, email marketing systems, and marketing analytics tools
• Experience overseeing creative agencies and media buying