Responsibilities

• The Content Team Lead will guide and oversee all content marketing efforts.
• The role will be responsible for overseeing a team while developing and executing a content strategy that supports the credit union's overall marketing and business goals.
• The role will produce high-quality, engaging and strategically aligned content across multiple formats and channels, including blogs, email campaigns, website copy, social media, video scripts and more.
• The Content Team Lead will work closely with the broader marketing team to ensure content is optimized for both users and search engines.
• The role will maintain a consistent brand voice and messaging framework, manage editorial calendars, assign and review content and ensure deadlines are met without compromising quality.
• The role will also play a key role in analyzing content performance and making data-driven decisions to refine and improve strategy over time.

Requirements

• 5-8 years of related experience; 1-3 years of leadership/management experience
• Education Level General and business knowledge equivalent to a bachelor's degree
• Certifications None
• Experience with content management systems, project management tools, and analytics platforms
• Ability to travel, including occasional overnight travel
• Hybrid work requirement: This is a hybrid opportunity that will require you to be in office at our Headquarters (in Enola, PA) 2-3 days per week
• Ability to communicate effectively in English, both orally and in writing

Nice To Have

• Experience with AP Style
• Strong collaboration and communication skills

Benefits

• fantastic healthcare
• paid benefits
• opportunities for professional advancement
• work-life balance
• a place where you are accepted and respected for your individuality