Responsibilities

• Analyze content performance using tools like Parse.ly, WordPress, HootSuite, Talkwalker, Tableau, Looker Studio and internal metrics dashboards to inform strategy and identify areas for improvement.
• Collaborate with communications team members and support research teams to apply content strategy guidance throughout the publication process.
• Provide recommendations on content structure, language and framing.
• Support A/B testing, SEO optimization, and readability improvements across digital content, including video.
• Contribute to the development of content strategy reports and team-specific recommendations, helping teams understand how their work fits into broader communications goals.
• Stay current on content strategy trends and tools and help train colleagues on best practices and data analysis skills.
• Participate in cross-functional working groups and contribute to strategic planning for content innovation.

Requirements

• Bachelor’s degree in communications, journalism, digital media or a related field.
• 3–10 years of experience in data-driven audience strategy, digital communications or related fields. Candidates with 3-5 years of experience will be considered at the Associate Content Strategy Analyst position.
• Strong hands-on data skills. Fluency in Excel is a must, as is experience in data front-end tools like Tableau, Looker Studio, PowerBI or similar. Experience with content performance tools is a plus (e.g., Parse.ly, Google Analytics, Chartbeat or similar).
• Strong analytical skills and the ability to translate complex datasets to insights and recommendations.
• Excellent writing and editing skills, with a focus on clarity, accessibility, and audience engagement.
• History of being a self-starter in growing operations where processes are being invented as the team grows.
• Familiarity with SEO principles and digital publishing workflows.
• Collaborative mindset and ability to work across teams with diverse perspectives.

Preferred

• Demonstrated ability to translate complex information into clear, compelling content.
• Familiarity with natural language processing, computational text analysis via Python, Regex, or other tools.
• Comfort working in a fast-paced, deadline-driven environment.
• Interest in social science research.
• Passion for mission-driven or research-focused organizations are a plus.

Benefits

• Affordable, comprehensive health care that includes medical, dental (including adult orthodontia) and vision benefits.
• Generous paid annual leave plan, including a winter break between Dec. 25 and Jan. 1
• Employer-paid disability, life insurance and paid family leave plans
• Up to a 12% employer 401(k) contribution, with vesting at the end of the first year.
• A 37.5-hour workweek.
• Health savings or flexible spending account options with employer funding component.
• Flexibility to telework a portion of each week, with an additional four telework “flex weeks” each year for most staff.