Content Strategist

San Francisco, CA (Remote)

$130K/yr – $165K/yrMid Level5+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the content strategy and AI-native production engine to connect storytelling with real pipeline impact.

  • Own content systems and measurement tying content to pipeline metrics.
  • Lead AI-native production and editorial standards for scale without losing originality.

Job Description

Responsibilities

  • Define Descript's content strategy, editorial calendar, and channel prioritization
  • Identify content gaps and opportunities through user data, search research, and market insight
  • Build a measurement framework that connects content activity to brand and pipeline outcomes
  • Build an AI-native content production system that enables quality output at scale without sacrificing originality
  • Produce and/or commission content across formats: articles, research reports, data studies, interactive tools, video scripts, and more
  • Optimize for AI discovery as the content and search landscape evolves
  • Partner with Demand Gen, PMM, and Field Marketing to develop assets that support pipeline programs
  • Assist with mid- and bottom-funnel content (case studies, ROI calculators, competitive guides) that converts interest into action
  • Help define and evolve Descript's editorial voice across content channels
  • Develop a subject matter expertise content program, drawing on Descript employees and customers as sources

Requirements

  • 5+ years of content strategy, content marketing, or social media experience in a B2B or B2B/B2C hybrid environment
  • Deep familiarity with the new media landscape and how content distribution has evolved
  • Comfortable with AI tooling as a production and workflow aid
  • Analytical experience: you can build and own a content measurement framework
  • Portfolio showing strategic content work—evidence of content systems and measurable outcomes, not just production volume

Preferred

  • Experience at a PLG or product-led company
  • Background in media, creative tools, or video/audio adjacent categories
  • Experience building content programs that optimize for AI discovery

Benefits

  • Benefits include a generous healthcare package, 401k matching program, catered lunches, and flexible vacation time.
Descript logo

Descript

4.8 Glassdoor

In Descript you can make any video you want, any way you want. All you need is an idea; it helps if you know how to type.With the world’s first and only AI co-editor, Underlord, you can make a video just by describing your vision. It will create, edit, and design your video—all under your direction. It’s got the taste and judgment you want in a creative partner and the expertise you need from a video editor. And it’s tireless—so you can stay focused on getting the result you’re after while it does all the dirty work. And when you want to get dirty, you don’t need special knowledge or skills. If you can edit text, you can edit video with Descript. It’s loaded with automated design tools, plus the friendliest timeline editor you’ve ever seen, a built-in recorder, and hosted publishing that makes collaboration as easy as sending a link. With Descript’s powerful AI and intuitive tools, your creativity is unbounded—freed from the limitations of what you don’t know, and what AI can’t know. Create product demos, training videos, screen recordings, video messages, podcasts, or social clips. Join the 7 million+ creators and businesses using Descript, and create something impressive—something you can be proud of.

Founded in 2017
San Francisco, California, USA
185 employees (32 in marketing)
93% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
3.2M
Monthly Google Ads Budget
$231.8K
Traffic Source Mix
Search
46.1%
Direct
46.1%
Referral
6.2%
Social
1.2%
Paid
0.3%

Headcount Trend

Current headcount: ~185

Marketing Team

Marketing Team Size
22 (12% of company)
Median Career Experience
14.5 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$100M
Last Raise
$50M
Series C, 3 years ago

Funding History

  • Oct 2022
    Series C • $50M
  • Feb 2021
    Series B • $30M
  • Sep 2019
    Series A • $15M

Recent News