Responsibilities

• Oversee branded content campaigns from start to finish with minimal oversight
• Work with Marketing and Sales teams to brainstorm, pitch, and write up clear, concise creative concepts in response to client RFPs
• Lead content discussions on client kick-off calls
• Write and edit copy for articles, email newsletters, and social captions
• Pitch influencer-led social content and develop creative briefs for talent
• Partner with Design team to oversee the creation of visual assets
• Collaborate with Client Experience team to ensure campaigns meet expectations
• Build out creative timelines, staying on top of deadlines for multiple projects at once
• Occasionally provide an editorial perspective on branded photo and video shoots
• Continually build upon BDG’s evolving best practices for branded content

Requirements

• 5-7 years of experience in content strategy and/or branded content at a publisher, agency, or brand
• Confidence participating in client calls and internal brainstorms, with the ability to clearly present and pitch creative ideas
• A demonstrated ability to conceptualize, write, and edit content for social & on-site
• A portfolio or links to past content is a must!
• A passion for digital advertising at BDG and beyond
• A positive, team-oriented attitude and strong interpersonal skills
• A proven ability to juggle multiple initiatives at once, without missing deadlines
• An enthusiasm for BDG’s mission and the energy to work at a fast-paced company