Responsibilities

• Drafts, edits, and proofreads clear, compelling, and error-free copy for digital and offline channels, including emails, website landing pages, and internal platform announcements (Navigator).
• Coordinates the execution of routine marketing communications, ensuring timely delivery and accurate formatting.
• Acts as a central point of contact for routine direct-mail requests, coordinating with stakeholders to ensure production and distribution timelines are met.
• Assists in the development and formatting of content for various digital formats, maintaining a consistent brand voice across all touchpoints.
• Proactively manages day-to-day updates for the company website, ensuring content is relevant, accurate, and aligned with current bank messaging.
• Maintains and updates content within internal platforms (e.g., Navigator) to support effective employee and stakeholder communication.
• Troubleshoots minor platform or web issues and coordinates with technical stakeholders or agencies when complex resolutions are required.
• Audits web and email content regularly to identify and remove outdated information.
• Supports the compliance review and approval process for all assigned communication materials, serving as a point of contact for submission and tracking.
• Maintains organized archives of approved materials and supporting documentation for internal audit tracking purposes.

Requirements

• Senior Content Specialist: High School Diploma or GED equivalency required.
• Senior Content Specialist: Bachelor’s Degree from an accredited 4-year university, preferably in Marketing, Communications, Journalism, or related field preferred.
• Lead Content Specialist: High School Diploma or GED equivalency required.
• Lead Content Specialist: Bachelor’s Degree from an accredited 4-year university, preferably in Marketing, Communications, Journalism, or related field preferred.
• Lead Content Specialist: Master’s Degree preferred.
• Senior Content Specialist: 5+ years of experience in Marketing communications, content coordination, or digital production required.
• Senior Content Specialist: Experience with a Content Management System (CMS) and email marketing platforms preferred.
• Lead Content Specialist: 6+ years of Progressively responsible experience in marketing communications, content management, or digital production required.
• Lead Content Specialist: Demonstrated experience with web Content Management Systems (CMS), email platforms, and project management tools (e.g., Asana/HubSpot) required.

Preferred

• Bachelor’s Degree from an accredited 4-year university, preferably in Marketing, Communications, Journalism, or related field preferred.
• Bachelor’s Degree from an accredited 4-year university, preferably in Marketing, Communications, Journalism, or related field preferred.
• Master’s Degree preferred.