Content Specialist

Tampa, FL (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive social media content creation and community management to raise awareness and engagement for Busch Gardens and Adventure Island Tampa.

  • Own social media calendar and content production with cross-team partners to drive awareness and revenue.
  • Must-have: 3+ years in social media/content creation and experience with analytics tools.
  • Standout: Experience planning, producing, and editing multimedia content across owned platforms.

Job Description

Responsibilities

  • Enthusiastically represent the parks through all owned social media channels.
  • Partner with the Content & Social Media Manager, and Content Producer to develop, compile, produce, edit, and oversee social media, and its content, to drive awareness, engagement, and revenue for the parks.
  • Plan, manage and execute social media calendar based on park content and larger brand initiatives.
  • Partnering to conceptualize, produce, edit, and present content for distribution on owned platforms.
  • Community management on social media channels and regular collaboration with guest services.
  • Follow through and assist with creative direction and development of content brand imagery (photo, video, graphic) to support key messages and use of traditional media, social media, and online platforms
  • Manage and organize the internal asset library.
  • Assist in managing, organizing, and maintaining all camera and production equipment inventory.
  • Strong understanding of social reporting and engagement
  • Partner with PR/Communications to drive integrated storytelling for the Busch Gardens and Adventure Island Tampa brands

Requirements

  • 3+ years of social media and content creation experience required
  • Experience in content development for a growing social audience.
  • Experience with Google analytics and other measurement tools.
  • Intermediate Photoshop and video-editing software (iMovie, Final Cut Pro, Premiere Pro etc.) experience required.
  • Microsoft Office program
  • Photo and video skills
  • Strong organizational skills
  • Read, write, and speak English
  • Read, analyze, and interpret general business documents and periodicals

Benefits

  • Paid Time Off
  • Complimentary Park Tickets and Passes
  • Park Discounts on Food and Merchandise
  • Medical, Dental, and Vision Insurance
  • 401K Retirement plan
  • Voluntary Insurance
  • Life Insurance
  • Disability Benefits
  • Tuition Reimbursement
  • Dependent and Health Care Flexible Spending Accounts
SeaWorld Parks & Entertainment logo

SeaWorld Parks & Entertainment

3.1 Glassdoor

SeaWorld Parks & EntertainmentTM is a leading theme park and entertainment company providing experiences that matter and inspiring guests to protect animals and the wild wonders of our world. We are one of the world’s foremost zoological organizations and a global leader in animal husbandry, behavioral management, veterinary care and animal welfare. We also rescue and rehabilitate marine and terrestrial animals that are ill, injured, orphaned or abandoned, with the goal of returning them to the wild. The SeaWorld® and Busch Gardens® rescue teams have helped more than 40,000 animals in need over the last 50+ years.We own or license a portfolio of recognized brands including SeaWorld®, Busch Gardens®, Sesame Place® and Sea Rescue®. Over our more than 50-year history, we have built a diversified portfolio of 12 destination and regional theme parks that are grouped in key markets across the United States. Many of our parks showcase our one-of-a-kind zoological collection and all of our parks feature a diverse array of thrill and family rides, shows, educational demonstrations and/or other attractions with broad demographic appeal which deliver memorable experiences and a strong value proposition for our guests.We have also produced Parent’s Choice and Emmy Award winning shows like Sea Rescue and The Wildlife Docs that celebrate real & inspirational stories of rescue, rehabilitation and return to the wild by the animal rescue, animal care and veterinary teams at SeaWorld and Busch Gardens, in cooperation with our partners also committed to care for wildlife in need.

Founded in 1959
Orlando, Florida, USA
2.4K employees (329 in marketing)
38% recommend to a friend
39% CEO approval

Traffic Signals

Monthly Visitors
70.1K
Traffic Source Mix
Search
29.9%
Direct
66.8%
Referral
2.6%
Social
0.6%
Paid
0.1%

Headcount Trend

Current headcount: ~2.4K

Marketing Team

Marketing Team Size
174 (7% of company)
Median Career Experience
14.5 years
Median Tenure
6 years
Marketing Roles Posted (Last 30 Days)
1

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