Responsibilities

• Develop and publish 3–5 social media posts per week across multiple platforms (LinkedIn, Instagram, etc.)
• Create supporting graphics, short-form videos, and visual content (Canva, Adobe, CapCut, etc.)
• Ensure all content aligns with each brand’s voice, tone, and visual standards
• Proactively collect photos, videos, and updates from field teams across multiple regions
• Build relationships with project managers, superintendents, and crews to source content
• Follow up consistently with field teams to capture content—this role requires persistence and proactive communication
• Translate field activity into simple, engaging stories for external audiences
• Conduct weekly interviews with internal SMEs
• Ghostwrite LinkedIn posts, articles, and insights on behalf of leadership and technical experts
• Identify and develop repeatable content themes that position Legacy brands as industry authorities

Requirements

• 1–5 years in marketing, communications, or content creation
• Strong writing and storytelling ability (clear, concise, engaging)
• Ability to translate technical work into simple, engaging language
• Experience creating social media content (B2B preferred, construction a plus)
• Basic graphic design and video editing skills (Canva, Adobe, CapCut, etc.)
• Comfortable interviewing and extracting insights from technical professionals
• Ability to visit job sites occasionally and work in outdoor environments as needed
• Curious and proactive; comfortable reaching out to field teams and leadership
• Organized and able to manage multiple brands and content streams
• Strong communication and relationship-building skills

Preferred

• Experience in construction, infrastructure, or industrial industries is a plus—but not required