Responsibilities

• Own monthly email strategy and copy execution across 6–7 assigned accounts.
• Plan and maintain top-of-month content calendars as email concepts are developed.
• Write campaigns and automated email and SMS copy for assigned accounts.
• Write landing page and ad copy to support acquisition efforts as needed.
• Use performance data to refine messaging strategy and recommend next steps.
• Interpret insights from platforms such as Klaviyo, Shopify, and SMS reporting tools when needed to inform content and messaging decisions.
• Balance speed and quality in a fast-paced environment with compressed turnaround times, client communication delays, and last-minute pivots.
• Challenge briefs and help shape messaging direction when opportunities to improve clarity, brand alignment, or performance are identified.
• Collaborate effectively with strategists, project managers, designers, account managers, and clients throughout planning, development, and execution.
• Participate regularly in client onboardings and represent copy and content strategy needs clearly.

Requirements

• Bachelor’s degree preferred.
• At least 2 years of experience writing emails and ad copy for B2C or B2B brands.
• Strong portfolio showcasing successful acquisition and retention campaigns, including ads, landing pages, sales pages, emails, and SMS.
• Experience developing messaging and content recommendations informed by A/B testing and performance data.
• Strong communication, organizational, and time-management skills.
• High attention to detail and a track record of producing accurate, brand-aligned work.
• Experience in eCommerce is required.